Apple makes iAd more attractive for developers and advertisers
Apple makes iAd more attractive for developers and advertisers
                                     

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BuzzFeed partners with CNN and sets aside 'low eight-digit sum' for new YouTube channel

thenextweb.com
New BuzzFeed is accelerating ahead with plans to broaden its presence and storytelling after it partnered with CNN to launch a new YouTube channel that will feature broadcast content specifically designed to be shared across social platforms. In an interview with the Wall Street Journal, BuzzFeed COO Jon Steinberg said the company will invest ”a...
BuzzFeed partners with CNN and sets aside 'low eight-digit sum' for new YouTube channel
Any.DO Integrates Kiip's Reward System To Make Completing To-Do Lists A Daily, And Fun, Habit
This Survey Says Tumblr Is a Ghost Town For Brands (YHOO)

Hulu Suitors Line Up

online.wsj.com
Yahoo submitted a bid to acquire Hulu, as the Internet company tries to add more high-quality online video that can appeal to advertisers....
Hulu Suitors Line Up
Four simple strategies for monetizing your video content

Advertise To Facebook Users By Recency With Time Range Targeting

marketingland.com
A new Facebook Ads targeting feature now allows advertisers to target those who have recently interacted with Facebook. The targeting type “Action Spec” allows users to target by the recency of specific actions taken. This recency targeting is currently in beta mode. The new... Please visit Marketing Land for the...
Advertise To Facebook Users By Recency With Time Range Targeting

iAd Becomes First Mobile Ad Network To Earn Media Ratings Council Accreditation

marketingland.com
The Media Ratings Council gave iAd, Apple’s mobile ad platform for iPhone and iPad, full accreditation earlier this month. The accreditation marks a first for a major mobile ad platform. The display ad industry has been beset by pressure from media buyers and advertisers to serve ads that are... Please visit Marketing...
iAd Becomes First Mobile Ad Network To Earn Media Ratings Council Accreditation

Adly Raises $2M More As It Expands Tools For Social Media Celebrity Endorsements

techcrunch.com
Adly, a startup that connects advertisers with celebrities willing to post promoted messages on social networks, recently raised $2 million in additional funding. The new funding came from previous backer GRP Partners and new investor Siemer Ventures. Adly has now raised a total of $7.5 million. The company also launched...
Adly Raises $2M More As It Expands Tools For Social Media Celebrity Endorsements

Google's End-to-End Advertising Business Draws FTC Scrutiny

allthingsd.com
Bloomberg today reported that the U.S. Federal Trade Commission is taking a hard look at Google’s advertising business to evaluate whether it is cramming multiple products on customers and elbowing out competitors. AllThingsD independently confirmed that this has been discussed at the FTC, but it’s in the earliest of stages....
Google's End-to-End Advertising Business Draws FTC Scrutiny

Advertisers can now target Facebook ads by recency of activity

www.insidefacebook.com
Facebook has created a new way for businesses and developers to target ads to users who have taken an action on Facebook or in an app within a more specific time range. Using the “action spec” targeting capability, which allows advertisers to reach users by the actions they take in...
Advertisers can now target Facebook ads by recency of activity
× Just a test of the new info bar. What do you think?