Kontagent gives mobile app makers the tools to track and increase the lifetime value of a user

Kontagent gives mobile app makers the tools to track and increase the lifetime value of a user

thenextweb.com
New Kontagent, a company that provides enterprise-level mobile in-app analytics to companies that build and distribute mobile applications, today announced two new features to its platform that should allow companies to better segment their user base and track revenue per user over individual accounts. The new capabilities allow for the following: user groups can...
Kontagent gives mobile app makers the tools to track and increase the lifetime value of a user
                                       

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Evernote deal gives 60 million Deutsche Telekom customers 1 year of free premium service

thenextweb.com
Telecom giant Deutsche Telekom and Evernote this morning announced an agreement that will see the carrier offer its nearly 60 million mobile, broadband and fixed-line customers in Germany one year of Evernote Premium free of charge. DK customers who already have Evernote Premium can extend their current subscription for a...
Evernote deal gives 60 million Deutsche Telekom customers 1 year of free premium service

Mobile stickiness: Appoxee's new software helps app developers better engage with users

thenextweb.com
Tel Aviv-based Appoxee assists iOS and Android application developers in engaging directly with their users to keep them interested in, and regularly coming back, to their smartphone apps. It’s struck a chord with developers: Appoxee, founded in 2010, already claims hundreds of millions of app installations, thousands of SDK downloads,...
Mobile stickiness: Appoxee's new software helps app developers better engage with users

500friends Raises $5M To Bring Its Online Loyalty Programs To Physical Stores

techcrunch.com
500friends, a Y Combinator-incubated startup that helps retailers manage their customer loyalty programs, is announcing that it has raised $5 million in Series B funding. The round was led by existing investor Intel Capital and new investor Fung Capital. Previous backer Crosslink Capital also participated. (Intel’s Carey Lai and Fung’s...
500friends Raises $5M To Bring Its Online Loyalty Programs To Physical Stores

Facebook platform industry news and hires: Fan Appz, SocialCode, Offerpop

www.insidefacebook.com
Fan Appz Enterprise software company SAP today announced that it has partnered with Facebook Preferred Marketing Developer Fan Appz to include Fan Appz’ Personalized Marketing Platform as part of the SAP Customer OnDemand solution. With Fan Appz, SAP customers will be able to collect social profiles of their fans and...
Facebook platform industry news and hires: Fan Appz, SocialCode, Offerpop

What Games Are: Real-Money Gaming Is Really Boring

techcrunch.com
Editor’s note: Tadhg Kelly is a veteran game designer, creator of leading game design blog What Games Are and creative director of Jawfish Games. You can follow him on Twitter here. It seems that the United States may be becoming more open to the idea of real-money online gaming. Real-money gaming has been very...
What Games Are: Real-Money Gaming Is Really Boring

Facebook updates iOS SDK to help developers track conversions

www.insidefacebook.com
Facebook today launched an update for the Facebook SDK for iOS, which seeks to make it easier and faster to develop socially integrated mobile apps and provide developers with better app analytics. With Facebook SDK version 3.2, developers will be able to track conversions beyond installs. This means that developers will...
Facebook updates iOS SDK to help developers track conversions

Mobile apps news roundup

www.insidemobileapps.com
StackMob announces Enterprise Marketplace – Mobile backend-as-a-service platform StackMob announced the launch if its new Enterprise Marketplace. It will offer modules and APIs From companies like AT&T, Rackspace and Box for enterprise-level companies looking to develop mobile apps. NARR8 launches on Android – NARR8 announced the launch of its...
Mobile apps news roundup

Sage Software Sells Off $100M In "Non-Core CRM" Assets In Attempt To Reinvent Itself

techcrunch.com
Sage Software, facing competition from a host of cloud providers, has sold off $100 million of its “non-CRM” assets to focus on its core ERP and accounting practices. According to IT Business in Canada, Sage has sold three products managed from Sage North America (Sage Act, Sage SalesLogix and the...
Sage Software Sells Off $100M In "Non-Core CRM" Assets In Attempt To Reinvent Itself

Actually, It Looks Like GoDaddy Lost Up To $7 Million On That Controversial Superbowl Ad

www.businessinsider.com
"Love 'em or hate 'em, you have to admit GoDaddy's Super Bowl ads are effective." That's how Mashable opened its recent blog post on GoDaddy's biggest sales day in the company's history. What's perplexing is that the numbers don't add up to a profitable campaign. In fact, they seem to...
Actually, It Looks Like GoDaddy Lost Up To $7 Million On That Controversial Superbowl Ad
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