December 4, 2008 4:06 AM -
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Adobe shows off CS4 with cycle-of-life spot —

If Dane Cook's character in the wildly successful Web series "You Suck at Photoshop" taught us losers anything, it's that Adobe knows how to advertise in the post-advertising age. (Yes, in case you didn't know, that whole thing was a big ad.) The company's latest video is the animated narrative above, showing a seed's journey through the cycle of life. The spot, which advertises Adobe's CS4, already available for purchase online, not only tells a story but does so using the powers of CS4. Just like "You Suck at Photoshop," "The Seed" wows the audience while displaying some of...
[Tags: adobe, advertising age, audience, cycle of life, dane cook]