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Facebook's ad product guru to advise NY big data startup Sociocast

gigaom.com
Gokul Rajaram, who was recently described by Wired magazine as “the man who revs Facebook’s money engine,” is joining the advisory board of New York-based big data startup Sociocast. The company said Monday that Rajaram’s extensive background in ad tech, which includes managing Google’s AdSense network and advising several successful...
Facebook's ad product guru to advise NY big data startup Sociocast
Luminate Beefs Up FoxSports.com Photos With Stats

RT @jsinkeywest Is it time to pull Google adsense from your blog ? http://bt.io/EheH

potpolitics.com
RT @jsinkeywest Is it time to pull Google adsense from your blog ? http://bt.io/EheH

Yahoo! Signs Global, Non-Exclusive Display Ad Deal With Google

techcrunch.com
As first reported by AllThingsD, Yahoo! has announced an advertising partnership with Google, not unlike working relationships it has with other companies. Yahoo! in its current form has quite a few pages for advertising display and it makes sense that its CEO of less than a year, Marissa Mayer, would...
Yahoo! Signs Global, Non-Exclusive Display Ad Deal With Google

Mobile becomes a core component of AdSense

adsense.blogspot.com
We launched AdSense for mobile content before the smartphone revolution when everyone had a flip phone. Our goal was to help pioneering publishers monetize their mobile content. Since then, we’ve seen mobile technology advance and an increasing number of consumers are viewing content from “smarter” mobile devices. To make...
Mobile becomes a core component of AdSense

On Thneeds and the “Death of Display”

battellemedia.com
It’s all over the news these days: Display advertising is dead. Or put more accurately, the world of “boxes and rectangles” is dead. No one pays attention to banner ads, the reasoning goes, and the model never really worked in the first place (except for direct response). Brand marketers are...
On Thneeds and the “Death of Display”
Unholy alliance? Google display ads are coming to Yahoo sites

Google just made it easier for developers to monetize their maps

thenextweb.com
Even with competition from OpenStreetMap, Google’s Maps service continues to be the clear favorite for developers when it comes to integrating mapping into their sites and apps. Now, after years of offering nothing more than a simplistic map integrated ad unit (see example here), Google has announced that developers are...
Google just made it easier for developers to monetize their maps

Google lashes out at German copyright 'threat'

gigaom.com
Google has launched a broadside against a proposed law in Germany that would see search engines forced to pay license fees for linking people to news stories. Well, actually that’s slightly inaccurate: the draft law would make search engines pay for reproducing newspapers’ headlines and first paragraphs. So, take those...
Google lashes out at German copyright 'threat'

Revshare on AdSense for Content is 68%. It hasn't changed since 2003: http://goo.gl/wsrd Revshare conspiracies: debunked.

adsense.blogspot.com
Revshare on AdSense for Content is 68%. It hasn't changed since 2003: http://goo.gl/wsrd Revshare conspiracies: debunked.

How To Increase Your AdSense Per-Click Payout : Jonathan Leger

www.jonathanleger.com
How To Increase Your AdSense Per-Click Payout : Jonathan Leger

Overture Founder Launches Tweetup, “Adsense For Twitter”

techcrunch.com
idealab, the incubator behind the company that invented search engine marketing as we know it today, is launching a new startup that they say is applying some of the same business mechanics to the Twitter stream. The new startup is called Tweetup. Let’s zoom back to 1998 for a minute....
Overture Founder Launches Tweetup, “Adsense For Twitter”

Google Fights Back And Wins Against Bogus Patent Lawsuit From Guy Who Couldn't Even Code His 'Invention'

techdirt.com
Joe Mullin, in his usual incredibly thorough manner, has a detailed blog post about Google emerging victorious in a patent infringement lawsuit in East Texas, against one of many non-practicing entities to sue Google claiming patent infringement in the last few years (Mullin notes 46 filed since 2007). In this...
Google Fights Back And Wins Against Bogus Patent Lawsuit From Guy Who Couldn't Even Code His 'Invention'

Battered newspapers embracing Google print ad system

tech.fortune.cnn.com
Newspapers are beginning to embrace Google's (GOOG) efforts to become a middleman for print ad sales. The company announced that some 225 newspapers are now part of its Print Ads program, which allows advertisers who use Google's AdSense system to place ads in print publications. The newspapers in the program...
Battered newspapers embracing Google print ad system

HTC Is Working On The Latest Spotify Killer With Help From Beats Audio

www.businessinsider.com
HTC is putting the final touches on its own streaming music service to rival Spotify, Om Malik of GigaOm reports. Malik says the service could be announced as soon as this month at the Mobile World Congress in Barcelona. The announcement will coincide with some new smartphones and a...
HTC Is Working On The Latest Spotify Killer With Help From Beats Audio

Tumblr's David Karp Apparently Doesn't Consider Profitability a Particularly Important Metric

betabeat.com
Man with the plan? (Photo: Twitter/SuccessMag) When you’re as stylish as Tumblr CEO David Karp, who needs to sweat the small stuff? Case in point: his company’s profitability. During an interview at a conference hosted by paidContent, he informed the audience that Tumblr isn’t making money—but it’s “not a metric that is...
Tumblr's David Karp Apparently Doesn't Consider Profitability a Particularly Important Metric

Yahoo! signs global, non-exclusive deal with Google for contextual ads

9to5google.com
First reported by AllThingsD earlier today, Yahoo! has now confirmed that it will enter a partnership with Google to make the company one of its contextual ads partners. CEO of Yahoo and former Google employee Marissa Mayer picked up ad executive Henrique De Castro from Google last year, and rumors...
Yahoo! signs global, non-exclusive deal with Google for contextual ads

Is Google Stealing Authors’ Copyright With Buzz?

staynalive.com
2 years ago I shared about a blogger and follower/friend of mine, Ali Akbar, who purchased the domain, googleappsengine.com (he still owns it) in order to create an AppEngine-related blog (since Google apparently forgot to purchase the domain).  Ali received a threatening Cease-and-Desist from Google shortly after asking him to...
Is Google Stealing Authors’ Copyright With Buzz?

Skippable Pre-Roll Ads Come To YouTube Mobile

marketingland.com
Skippable pre-roll AdWords for video are coming to YouTube on mobile devices. As the use of smartphones and tablets — including for video viewing — grows dramatically, Google AdSense is rolling out its True View in-stream ads to its YouTube mobile platform. Since last November, the... Please visit Marketing Land...
Skippable Pre-Roll Ads Come To YouTube Mobile
Gangnam Style becomes first YouTube video to hit 1B views

What's In A Name? $1M, If You're Called MobileApps.com. And At Least One Big Fish May Bite, Says CEO

techcrunch.com
The market for mobile apps is booming — but not, it seems, for MobileApps.com, one of the many app aggregating marketplaces that have been set up in the last several years to ride that wave. The Singapore-based site that used to sit at that address has closed down after “failing...
What's In A Name? $1M, If You're Called MobileApps.com. And At Least One Big Fish May Bite, Says CEO

About That Pinterest Scandal: Nobody Thought There Was Anything Wrong With Skimlinks When It Raised $4.5 M. Last Fall

www.betabeat.com
Ms. Navarro. Pinterest is making money with affiliate links, something the average Pinterest user cares about approximately not at all, and it's caused a small kerfuffle. Pinterest is using Skimlinks, a London-based third-party service that scans links and checks to see if the destination (most relevantly, sites like Etsy and...
About That Pinterest Scandal: Nobody Thought There Was Anything Wrong With Skimlinks When It Raised $4.5 M. Last Fall

Google blacklists websites run by family of Grant Shapps

www.guardian.co.uk
Search giant bans string of 19 sites run by wife, mother and sister of Tory minister from carrying its advertisingGoogle has blacklisted a network of websites run by the family of the newly promoted Tory party co-chairman, Grant Shapps, for breaching its rules on copyright infringement. A string of at...
Google blacklists websites run by family of Grant Shapps

Time Warner Invests $36 Million In YouTube Network Maker Studios

readwrite.com
Time Warner has officially entered the YouTube content industry by investing $36 million into Maker Studios, a prominent network on the video-sharing site that gets roughly 2 billion views a month. (So much for the rumors of Yahoo snapping up the network!) The Time Warner Investments group deal is for $1 million...
Time Warner Invests $36 Million In YouTube Network Maker Studios

Facebook Stops Its Long-Awaited Ad Network Before It Starts (For Now)

allthingsd.com
Looks like we’ll have wait a bit longer to see Facebook’s much-anticipated ad network. The social giant is putting the brakes on a test it launched earlier this year that that let it place its own ads on other developer’s mobile apps. And while it has also been talking to...
Facebook Stops Its Long-Awaited Ad Network Before It Starts (For Now)

CONFIRMED: Tumblr Is Searching For An Ad Sales Chief

www.businessinsider.com
Tumblr is searching for an ad sales chief, the company confirmed, which seems to indicate that the blog platform is finally getting serious about revenue generation. Tumblr spokesperson Katherine Barna said: "We are looking for someone. We currently have people working on revenue products and partnerships and now it's...
CONFIRMED: Tumblr Is Searching For An Ad Sales Chief

Google Launches New Ad Formats To Help Developers Monetize Google Maps

techcrunch.com
As Google Maps continues to face headwind from competitors like OpenStreetMap, Google has to find new ways to entice developers to continue to use its mapping solution. Today, the company is launching new ad units for Google Maps that bring Google’s standard AdSense link units to its maps on third-party...
Google Launches New Ad Formats To Help Developers Monetize Google Maps
RW10: What Other Amazing Products Got Their Start In 2003?
Music industry's anti-piracy playbook revealed: Site blocking, app removal and litigation

DoubleClick: What is it and what does it do?

www.guardian.co.uk
DoubleClick appeared more than any other name in our Tracking the Trackers data. Here we find out as much as we can about what it does.DoubleClick appeared more than any other name in our Tracking the Trackers data. Here we find out as much as we can about what it...
DoubleClick: What is it and what does it do?
× Just a test of the new info bar. What do you think?