advertising companies

advertising companies

Google Chrome will support Do Not Track, as advertisers back the Web privacy drive

thenextweb.com
Google and the Digital Advertising Alliance have all thrown their weight behind the drive to bring a Do Not Track feature to popular browsers, in a bid to improve users’ privacy. As the Wall Street Journal reports, major advertising companies and others who use tracking data have agreed to honour...
Google Chrome will support Do Not Track, as advertisers back the Web privacy drive
Google could soon face big fines over iOS Safari privacy controversy in FTC investigation

Microsoft: Google Bypasses Privacy Settings in Internet Explorer, Too

allthingsd.com
Last Friday, a Wall Street Journal report revealed that Google and some advertising companies had been circumventing privacy settings in order to follow users browsing through the Safari browsing on the iPhone and on the Web. Now, Microsoft has said that Google is working around the privacy settings on its...
Microsoft: Google Bypasses Privacy Settings in Internet Explorer, Too

A Sad State of Internet Affairs: The Journal on Google, Apple, and “Privacy”

battellemedia.com
The news alert from the Wall St. Journal hit my phone about an hour ago, pulling me away from tasting “Texas Bourbon” in San Antonio to sit down and grok this headline: Google’s iPhone Tracking. Now, the headline certainly is attention-grabbing, but the news alert email had a more sinister headline:...
A Sad State of Internet Affairs: The Journal on Google, Apple, and “Privacy”

FTC Shifts Privacy Spotlight From Advertisers To Data Brokers

paidcontent.org
Advertising companies like Facebook and Google (NSDQ: GOOG) are usually on the front line of the digital privacy debate. But in a long-awaited privacy report, the Federal Trade Commission today took the heat off these familiar names and called instead for tougher supervision of lesser known firms that collect...
FTC Shifts Privacy Spotlight From Advertisers To Data Brokers

OpenUDID Gets Back-Up From 17 Mobile Ad Companies In The Hunt For UDID Alternatives

techcrunch.com
OpenUDID, a new, open-source identification scheme that was created by marketing company Appsfire, says it has rounded up support from 17 mobile advertising companies (including itself) as developers look for alternatives to the UDID. Mobile app developers are scrambling for solutions as Apple phases out an older unique ID system...
OpenUDID Gets Back-Up From 17 Mobile Ad Companies In The Hunt For UDID Alternatives
Signpost grabs funding and a former AOL Patch employee for local advertising services
Google could soon face big fines over iOS Safari privacy controversy in FTC investigation
Microsoft claims Google is bypassing Internet Explorer privacy settings

Ad Group Backs Web Privacy Measure

online.wsj.com
A group of Internet and advertising companies said it would support 'do not track' settings in Web browsers advocated by the White House....
Ad Group Backs Web Privacy Measure

Good day for mobile ads: Millennial IPO soars

gigaom.com
Mobile advertising’s best days are likely still off in the future, but that hasn’t stopped investors from snapping up shares of mobile ad firm Millennial Media on its first day as a public company, nearly doubling the company’s value in a few hours. Just after Millennial’s stock made its debut...
Good day for mobile ads: Millennial IPO soars
Chrome extension prevents Google from tracking cookies for personalized ads

Nexage raises $10M in series B to expand its mobile ad exchange

www.insidemobileapps.com
Mobile advertising company Nexage announced today it has raised a $10 million Series B round of funding. The company brokers mobile advertising deals through its Nexage Exchange, a service that allows publishers to sell inventory to potential advertisers using real-time bidding. The company also offers a private exchange service for...
Nexage raises $10M in series B to expand its mobile ad exchange

Google Under Fire For Circumventing Safari Privacy Setting

techcrunch.com
It’s a tense time for Google: controversial policy and user-experience changes are combining with a growing distrust of tracking and advertising to produce something of a toxic atmosphere. Not the moment, then, you would want a minor scandal to erupt in the form of Google circumventing, intentionally or unintentionally, the...
Google Under Fire For Circumventing Safari Privacy Setting

Report: Amazon in talks to buy mobile ad network Jumptap

www.geekwire.com
A few weeks ago, AdAge reported that Amazon.com was pitching the home screen on its Kindle Fire to potential advertisers. Now, AdAge is back with another report which offers more details about the Seattle online retailer’s plans in mobile advertising. Amazon.com has reportedly been in acquisition talks with several mobile...
Report: Amazon in talks to buy mobile ad network Jumptap

How Google Tracked Safari Users

blogs.wsj.com
Google and other advertising companies have been following iPhone and Apple users as they browse the Web, even though Apple’s Safari Web browser is set to block such tracking by default. How have they been able to do it? Well, first they made Safari think the user was submitting an...
How Google Tracked Safari Users
Google and other advertisers used ‘a special code’ to bypass Safari privacy restrictions

Google's iPhone Tracking

allthingsd.com
Google Inc. and other advertising companies have been bypassing the privacy settings of millions of people using Apple Inc.’s Web browser on their iPhones and computers — tracking the Web-browsing habits of people who intended for that kind of monitoring to be blocked. The companies used special computer code that...
Google's iPhone Tracking

Here's The Weird Thing About The Buddy Media And Vitrue Deals

www.businessinsider.com
The most interesting thing about the recent acquisitions of Buddy Media (by Salesforce.com) and Vitrue (by Oracle) is who didn't do the buying: The big Madison Avenue ad agency holding companies like WPP, Omnicom, Interpublic Group and Publicis. On paper, Buddy Media (which sells Facebook campaign management software) and Vitrue...
Here's The Weird Thing About The Buddy Media And Vitrue Deals
AdColony hires Apple veteran to run fast-growing mobile video ad business (exclusive)

How to Get Out of Tracking on Safari

blogs.wsj.com
It’s difficult for users to stop Web trackers that take advantage of a loophole in Apple’s Safari browser – at least for now. Apple says it is working to put a stop to the practice. And Google, which had been tracking users after exploiting this loophole to put Google +1...
How to Get Out of Tracking on Safari

How to Get Out of Tracking on Safari

allthingsd.com
It’s difficult for users to stop Web trackers that take advantage of a loophole in Apple’s Safari browser — at least for now. Apple says it is working to put a stop to the practice. And Google, which had been tracking users after exploiting this loophole to put Google +1...
How to Get Out of Tracking on Safari

Here's The Weird Thing About The Buddy Media And Vitrue Deals

www.businessinsider.com
The most interesting thing about the recent acquisitions of Buddy Media (by Salesforce.com) and Vitrue (by Oracle) is who didn't do the buying: The big Madison Avenue ad agency holding companies like WPP, Omnicom, Interpublic Group and Publicis. On paper, Buddy Media (which sells Facebook campaign management software) and Vitrue...
Here's The Weird Thing About The Buddy Media And Vitrue Deals

Mobile App Roundup: Android, UDIDs, Draw Something clones, Deer Hunter and ODIN

www.insidemobileapps.com
50 percent of U.S. smartphones are Androids — According to ComScore’s latest mobile subscriber report, Google’s Android is now the most popular platform with 50.1 percent market share, up from the 46.9 percent it held in November. iOS was second with 30.2 percent, up from 28.7 percent. RIM and Microsoft...
Mobile App Roundup: Android, UDIDs, Draw Something clones, Deer Hunter and ODIN

Microsoft’s Surprising Move to Protect User Privacy

betabeat.com
Mr. Lynch (blogs.technet.com) We’re pretty sure that the vast majority of Betabeat users not only don’t use Internet Explorer, but also passionately despise it. But it’s also necessary to give props when props are due, and despite Microsoft’s one out of four star rating from the EFF on privacy, the...
Microsoft’s Surprising Move to Protect User Privacy

Twitter is Simply One Big Advertisement

www.centernetworks.com
Yesterday Twitter announced that it will be against their terms of service to post advertisements using a third-party service. Initially the thought was services like SponsoredTweets would be out of business in 30 days when the new rules go into place. But alas, the new rules only apply if...
Twitter is Simply One Big Advertisement

Facebook and Others Caught Sending User Data to Advertisers

mashable.com
The Wall Street Journal is reporting on what could be a major scandal brewing for Facebook, MySpace and other social networks: despite assurances to the contrary, the sites have apparently been sending personal and identifiable information about users to their advertisers without consent.Large advertising companies including Google’s DoubleClick and...
Facebook and Others Caught Sending User Data to Advertisers

WSJ: Facebook, MySpace & Others Share Identifying User Data With Advertisers

techcrunch.com
A report in the Wall Street Journal this evening reveals that Facebook, MySpace, Twitter, and a number of other popular social sites are passing along data that advertisers could potentially use to identify users who click their ads. The article is focused on Facebook in particular, which appears to have...
WSJ: Facebook, MySpace & Others Share Identifying User Data With Advertisers

@jasonfried I do a lot of work for advertising companies. If only they'd listen to your interview here. http://bigthink.com/jasonfried

bigthink.com
@jasonfried I do a lot of work for advertising companies. If only they'd listen to your interview here. http://bigthink.com/jasonfried

Integrate Has Raised $11 Million to Change the Ad Game

pandodaily.com
We are finally seeing the time when advertisers are beginning to realize that placing a banner ad into someone’s line of vision isn’t getting results. Every year companies pump money into different advertising company, hoping that a targeted approach will help them bring in some new customers. This causes them...
Integrate Has Raised $11 Million to Change the Ad Game
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