advertising networks

advertising networks

Google and others caught circumventing Safari and Mobile Safari security restrictions

Mobly, Rocket Internet's Home Furnishings Site In Brazil, Raises Up To $20M From LatAm Media Giant Cisneros Group

techcrunch.com
Rocket Internet, the Samwer brothers’ Berlin-based incubator that runs a vast global empire of e-commerce startups, is picking up a new, sizeable investor in Brazil. The Cisneros Group, the Latin American media powerhouse that owns TV, digital, and other assets, is investing up to $20 million in Mobly, a Brazil-based...
Mobly, Rocket Internet's Home Furnishings Site In Brazil, Raises Up To $20M From LatAm Media Giant Cisneros Group

Apple steps up outreach to developers over moving away from UDIDs

www.insidemobileapps.com
In the wake of a media outcry over giving developers too much access to users’ address books, Apple looks like it is stepping up efforts to close other privacy loopholes too. We’ve been hearing from developers today that Apple has been reaching out to some of the larger companies on...
Apple steps up outreach to developers over moving away from UDIDs

Canadian Government 'Sponsored' The Pirate Bay

torrentfreak.com
The Pirate Bay is among the 50 most visited websites in Canada. Considering this popularity, it wouldn’t be strange for the government to reward the site for its loyal service to the Canadian public. However, the banner campaign for the Department of Finance’s Economic Action Plan that went on display...
Canadian Government 'Sponsored' The Pirate Bay

Advertising group close to mobile privacy guidelines

www.pcworld.com
The Digital Advertising Alliance, a coalition of online advertising networks and companies, will soon release guidelines for the use of targeted advertising on mobile devices, although it's been difficult to come up with standards in the diverse mobile marketplace, members of the DAA said. With mobile privacy standards under...
Advertising group close to mobile privacy guidelines

Opera launches Opera Mediaworks to unite its ad businesses, form world's largest mobile ad platform

thenextweb.com
Opera has united its mobile advertising businesses under one roof after it launched Opera Mediaworks as a fully-owned subsidiary, which it says is the world’s largest mobile ad platform. The business amalgamates a number of the publishing and advertising services that Opera has bought in recent times, in addition to a new...
Opera launches Opera Mediaworks to unite its ad businesses, form world's largest mobile ad platform

Exclusive: News Corp. Digital Media Group Contemplates Spin-Off and Equity Sale of FAN

kara.allthingsd.com
While there have been reports that News Corp. was selling off its advertising unit, Fox Audience Network, it actually has been in talks with a variety of private equity firms to spin off the unit and sell only a 20 to 30 percent chunk of it. Such a deal...
Exclusive: News Corp. Digital Media Group Contemplates Spin-Off and Equity Sale of FAN

Target Data raises $1 million in venture debt to integrate its moving data into ad networks

thenextweb.com
Today Target Data announced that it has raised $1 million in a debt round with Western Technology Investments. Previously, the company raised $3 million from Apex Venture Partners. Target Data works to identify individuals that are moving (from one house to another) as quickly as possible. It then vends this data....
Target Data raises $1 million in venture debt to integrate its moving data into ad networks

Facebook, Pandora and Twitter seize mobile ad display market

www.computerworld.com
An IDC study has found sweeping changes in how mobile display advertisements are sold, with Facebook, Pandora and Twitter successfully wresting away control from advertising networks over the last year....
Facebook, Pandora and Twitter seize mobile ad display market
Apple starts rejecting iOS apps that access UDID

'Android apps pass user data to advertisers'

www.guardian.co.uk
Research finds UK users' data is passed to US network – potentaily breaching European data protection lawsAdvertising networks used by apps in Android devices can get access to user information, according to an investigation by a UK information security company. MWR Infosecurity found that a significant number of the top...
'Android apps pass user data to advertisers'

Twitter Now Supports Mozilla’s ‘Do Not Track’ Privacy Feature

betabeat.com
(Photo: Scott Beale, Laughing Squid) The Mozilla Foundation has been working hard to combat privacy issues spotlighted by sites like Facebook, which aggressively tracks and saves user data. Recently, Mozilla announced a "Do Not Track" feature that can be deployed through the Firefox browser that better protects your information. According...
Twitter Now Supports Mozilla’s ‘Do Not Track’ Privacy Feature

Growing 100% Per Year, Mobile Ad Network Mojiva Raises Another $7M, And CEO Says This Is 'Just The 'Tip Of The Iceberg'

techcrunch.com
Mobile advertising network Mojiva has raised another $7 million in funding from current investors in the company, part of a larger raise the company is in the process of closing to hire more people, build more data layers into its network, and expand its new tablet advertising network. The amount...
Growing 100% Per Year, Mobile Ad Network Mojiva Raises Another $7M, And CEO Says This Is 'Just The 'Tip Of The Iceberg'

Advertising group close to mobile privacy guidelines

www.computerworld.com
The Digital Advertising Alliance, a coalition of online advertising networks and companies, will soon release guidelines for the use of targeted advertising on mobile devices, although it's been difficult to come up with standards in the diverse mobile marketplace, members of the DAA said....
Advertising group close to mobile privacy guidelines

FTC updates online child privacy law to require parental consent for data collection, exempts App Store

9to5mac.com
The Wall Street Journal reported today that the US Federal Trade Commission has announced its decision to update its more than 10 year old law governing the privacy of children online. The changes will mean app developers and websites will be required to obtain parental consent when collecting photos, videos,...
FTC updates online child privacy law to require parental consent for data collection, exempts App Store

How will the new law on cookies affect internet browsing?

www.guardian.co.uk
Websites track visitors' activity, but will legal changes to users' consent make a difference to the Guardian or other sites?Join our Tracking the Trackers project to find out moreWe are being watched. The websites we visit, and the advertisers who promote products on those sites, are tracking our online activity,...
How will the new law on cookies affect internet browsing?

California Attorney General's office releases privacy guidelines for mobile app developers

www.insidemobileapps.com
The California Attorney General Kamala Harris’ office released today an official set of privacy guidelines for the mobile app developers. The report calls for developers to post a standard privacy policy, use “special notices” to alert users when an app may be using data in a method the user may...
California Attorney General's office releases privacy guidelines for mobile app developers

Drawbridge aims to solve 'cross-device' ad targeting problems

www.guardian.co.uk
US startup decloaks from stealth mode armed with funding from Sequoia Capital and Kleiner PerkinsApple and Google may own their own mobile advertising networks – iAd and AdMob respectively – but there is still room for innovation in the mobile ads world from startups.The latest is Drawbridge, whose chief executive Kamakshi...
Drawbridge aims to solve 'cross-device' ad targeting problems
What Apple’s UDID phase out means to the iOS ecosystem

Most mobile apps for children failing on privacy, FTC finds

www.guardian.co.uk
FTC investigating whether firms are in breach of existing laws and says little progress made on ensuring children are protectedMost mobile applications aimed at children collect information - including device IDs, location data and phone numbers - without their parents' permission, according to a Federal Trade Commission report released Monday.The...
Most mobile apps for children failing on privacy, FTC finds

10 Ways Your App Can Grab A Chunk Of This Holiday Season's $2.4 Billion In App Sales

www.fastcompany.com
It's estimated that 2 billion apps will be downloaded during the week of December 25. Here's how your app can cash in on the holiday rush. To truly unravel how money moves around the app economy, you'd need a bank of 30 to 60 servers scraping data from the...
10 Ways Your App Can Grab A Chunk Of This Holiday Season's $2.4 Billion In App Sales
Your Website Comes From 1,000 Places. Here's How to Map Them

Nexage raises $10M in series B to expand its mobile ad exchange

www.insidemobileapps.com
Mobile advertising company Nexage announced today it has raised a $10 million Series B round of funding. The company brokers mobile advertising deals through its Nexage Exchange, a service that allows publishers to sell inventory to potential advertisers using real-time bidding. The company also offers a private exchange service for...
Nexage raises $10M in series B to expand its mobile ad exchange

FTC offers mobile privacy guidelines, settles with Path on child privacy breach, improper data mining

www.washingtonpost.com
The Federal Trade Commission has released guidelines for mobile privacy that focus on informing users about how apps collect and use personal information. The FTC suggestions on improving data disclosure are aimed at major players in the industry, from app developers and advertising networks to the giant tech companies that...
FTC offers mobile privacy guidelines, settles with Path on child privacy breach, improper data mining
Thank you for not viewing: "Hidden" display ads hurt Web ad networks

Putting Microsoft and Yahoo together: Some pieces won't fit

tech.fortune.cnn.com
With Microsoft's surprise $45 billion bid for Yahoo, a lot of people are talking about why the deal makes sense. The combined advertising networks and Internet plumbing, for example, would do a lot to help MicroHoo challenge Google (GOOG). And those reasons might be enough reason to do the deal....
Putting Microsoft and Yahoo together: Some pieces won't fit
Big Mobile Publishers Wrest Control Of Ad Market Away From Networks

FTC: Apple, Google don't have to police app stores for kids' privacy violations

gigaom.com
Signaling its growing concern about children’s privacy, the Federal Trade Commission on Wednesday updated the Child Online Privacy Protection Act to cover web and mobile apps. The commission instituted new rules that state app makers have to get parental consent when it comes to sharing the personal information, like photos and location. But...
FTC: Apple, Google don't have to police app stores for kids' privacy violations
Music industry's anti-piracy playbook revealed: Site blocking, app removal and litigation

DoubleClick: What is it and what does it do?

www.guardian.co.uk
DoubleClick appeared more than any other name in our Tracking the Trackers data. Here we find out as much as we can about what it does.DoubleClick appeared more than any other name in our Tracking the Trackers data. Here we find out as much as we can about what it...
DoubleClick: What is it and what does it do?
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