audience perception

audience perception

Twitter’s hiring from Europe’s TV industry as it pushes for more ‘artful’ media engagement

thenextweb.com
Twitter’s UK General Manager, Tony Wang was at MIPCube in Cannes, France today to make a pitch to the European TV industry – look at the US and learn. Using examples mainly from the US, he showed how, for example, CBS quadrupled Twitter discussion about the show Survivor after host...
Twitter’s hiring from Europe’s TV industry as it pushes for more ‘artful’ media engagement
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