auto enthusiasts

auto enthusiasts

For Better Ad Targeting, Flurry Personas Reveal Mobile App Users' Interests

techcrunch.com
App measurement and ad company Flurry is today releasing a new product which will allow developers to better identify and track various audience types using their apps, while also allowing advertisers to target those audience segments by interest. The product, called “Personas” (yes, like those long-ago Firefox themes), splits app...
For Better Ad Targeting, Flurry Personas Reveal Mobile App Users' Interests
Car Sourcing: BMW Teams with Local Motors

Ignite Takes $5 Million Series C To Build World Of Warcraft For Car Racing

techcrunch.com
If you want to slay orcs and elves, there’s plenty of options, but the millions of car racing gamers out there have few places to chase the checkered flag. That’s going to change because today, Ignite Game Technologies closed a $5 million Series C round from private investors bringing it to $17.5...
Ignite Takes $5 Million Series C To Build World Of Warcraft For Car Racing
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