bia

bia

Facebook shares stats about businesses using pages and promoted posts

www.insidefacebook.com
Facebook today announced that more than 300,000 pages have promoted 2.5 million posts since Promoted Posts launched for businesses in June. More than one-quarter of those businesses have been new advertisers on Facebook. The stats, shared Facebook’s Director of Global SMB Markets Dan Levy at BIA/Kelsey’s Interactive Local Media West...
Facebook shares stats about businesses using pages and promoted posts

Webcasts next week: Mobile Advertising (Wed.), Link Building (Thurs.)

searchengineland.com
Our sister site, Digital Marketing Depot, will host two webcasts next week: On Wednesday, Sept. 5 at 1 PM, Matt booth of BIA/Kelsey and Jeff Braislin of the Marchex Institute will present “Uncover More Revenue with Mobile Advertising Using Call Tracking and Analytics,” a webcast that... Please visit Search Engine...
Webcasts next week: Mobile Advertising (Wed.), Link Building (Thurs.)

Will the Web Save the Radio Star? [MediaMemo]

mediamemo.allthingsd.com
Is radio making a comeback? Hard to believe, but advisory firm BIA/Kelsey says the battered industry will see revenues bump up slightly this year, following years of decline — and will keep growing after that. Kelsey projects that U.S. revenues will grow 1.5 percent this year, and another two to...
Will the Web Save the Radio Star? [MediaMemo]

Social media ad spending in the US to reach $9.8 billion by 2016: Report

thenextweb.com
That spending on social media advertising is on the rise should be a surprise to absolutely no one, but research firm BIA/Kelsey is putting a ring number on it. In the United States, BIA/Kelsey says, ad spending on social networks is expected to grow at a compound annual growth rate...
Social media ad spending in the US to reach $9.8 billion by 2016: Report

Report: Social Ad Spending Expected To Double By 2016

marketingland.com
Social media ad spending is expected to double in the U.S. between now and 2016, according to a new forecast from BIA/Kelsey. The data are from BIA/Kelsey’s U.S. Local Media Forecast, which sees a compound annual growth rate of 21 percent in social media advertising. The forecast estimates... Please visit...
Report: Social Ad Spending Expected To Double By 2016
How Much Is A Facebook 'Like' Worth To A Brand?

Despite GM's doubts, social ad spending set to soar

news.cnet.com
According to local-media consulting firm BIA/Kelsey, brands are expected to dramatically increase their social-media spending in the coming years. [Read more]...
Despite GM's doubts, social ad spending set to soar

Meet The Pebble Watch For Women, Bia

www.businessinsider.com
On the heels of Pebble's success, two women are trying to make their own, more stylish workout watch a crowdfunded reality. Bia is a GPS sports watch with a panic button. According to Bia's Kickstarter project page, the watch also does the following: Provides a safety alert  Has a quick-connect...
Meet The Pebble Watch For Women, Bia

Analyst: Mobile To Overtake PC For Local Search By 2015

searchengineland.com
Analyst firm BIA/Kelsey has projected that by 2015 there will be more local searches coming from smartphones than PCs  in the US. It’s a bold prediction and one that has logical merit: smartphone search volumes are growing faster than search on the PC. While local search is at least 20......
Analyst: Mobile To Overtake PC For Local Search By 2015
Native advertising will gail if it means "Let's lie to the natives"
BII MOBILE INSIGHTS: Local Will Take Over Mobile Ads

Local Ad Spend to Climb 2.2% through 2014; Shift to Digital Continues: BIA/Kelsey

www.mediabuyerplanner.com
Local Ad Spend to Climb 2.2% through 2014; Shift to Digital Continues: BIA/Kelsey

Analyst Firm Forecasts Mobile Local Ad Revenues Will Grow To $9.1 Billion In The Next Four Years

marketingland.com
Local media analyst firm BIA/Kelsey forecasts U.S. mobile local advertising revenue will grow from $1.2 billion in 2012 to $9.1 billion in 2017, experiencing a compound annual growth rate (CAGR) of 49.3 percent. “Though inventory growth currently outpaces advertiser demand, we believe the... Please visit Marketing Land for the full...
Analyst Firm Forecasts Mobile Local Ad Revenues Will Grow To $9.1 Billion In The Next Four Years

Social ad spend expected to reach nearly $10B in 2016

vator.tv
A report from BIA/Kelsey forecasts social ad spending to grow by 21% a yearAs a testament to the fact that social media is hotter than ever, social ad spending is predicted to reach $9.8 billion by 2016, according to a forecast released Tuesday by BIA/Kelsey. To put that into perspective,...
Social ad spend expected to reach nearly $10B in 2016

With $2M, Savveo wants to revamp traditional local ad buying

gigaom.com
When people talk about opportunities in local advertising, it’s usually digital advertising that they’re talking about. As more local ad dollars move from the Yellow pages and newspapers to mobile and web platforms, tech giants like Facebook and Google have started to up their efforts to lure small and medium-sized...
With $2M, Savveo wants to revamp traditional local ad buying

7 Key Takeaways From BIA/Kelsey's ILM Conference

searchengineland.com
I just returned from the jam-packed annual BIA/Kelsey ILM West conference in Los Angeles, where there was a lot of excitement about what’s next in local SMB advertising. As we head into 2013, local businesses have some important trends to consider when developing their marketing plans. The ways in... Please...
7 Key Takeaways From BIA/Kelsey's ILM Conference

Facebook Hits 13 Million Page Mark With 40% Local Page Growth This Year

marketingland.com
Simply put, Facebook is big for small & medium businesses. At  this week’s BIA/Kelsey’s Interactive Local Media show, Facebook’s Director Of Global SMB Markets, Dan Levy, released update numbers around Facebook Page & ad adoption. The numbers showed explosive growth in the SMB... Please visit Marketing Land for the full article....
Facebook Hits 13 Million Page Mark With 40% Local Page Growth This Year

Social Ad Revenue To Grow 18.6% By 2017

marketingland.com
According to new forecasts from local media analyst firm BIA/Kelsey, U.S. social ad revenues are projected to grow from $4.7 billion earned in 2012 to $11 billion in 2017, an $18.6 compound growth rate (CAGR). While BIA/Kelsey expects mobile local ad revenue to experience an astounding 49. 3... Please visit...
Social Ad Revenue To Grow 18.6% By 2017
Facebook Home Will Be Great For Mobile Ad Data

Why It's Time For Local SMBs To Get On Board With Mobile

searchengineland.com
While attending BIA/Kelsey’s SMB Digital Marketing 2012 Conference in Chicago last month, I was surprised by the results of a recent LCM study, which showed that only 20 percent of local businesses said they have experience with mobile marketing. Small businesses today operate in a time when... Please visit Search...
Why It's Time For Local SMBs To Get On Board With Mobile

Foursquare Testing Paid Promotions With NYC Small Businesses

adage.com
Foursquare has traditionally been a way for customers to promote their favorite bars, coffee shops and restaurants. Now, those shops will be able to promote themselves to consumers.The four-year-old mobile app company has started allowing a "handful" of local New York City merchants to promote their store listings within the...
Foursquare Testing Paid Promotions With NYC Small Businesses

U.S. consumer online deal market to reach $3.6bn in 2012

news.cnet.com
Research company BIA/Kelsey predicts that U.S. consumers taking advantage of online deals will boost the market to $3.6bn by the end of the year. [Read more]...
U.S. consumer online deal market to reach $3.6bn in 2012

Marketing Day: April 10, 2013

marketingland.com
Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Social Ad Revenue To Grow 18.6% By 2017 According to new forecasts from local media analyst firm BIA/Kelsey, U.S. social ad revenues are... Please visit...
Marketing Day: April 10, 2013

Report: US Mobile Ads To Reach $7 Billion This Year, Big Companies Dominate

marketingland.com
‘Tis the season of mobile advertising forecasts. Within the last week three have been released from eMarketer, BIA/Kelsey and now IDC. Emarketer said that US mobile advertising was worth $4.1 billion in 2012, BIA estimated $3.2 billion and IDC now asserts that US mobile ad revenues came in at... Please...
Report: US Mobile Ads To Reach $7 Billion This Year, Big Companies Dominate

BII MOBILE INSIGHTS: Localized Mobile Marketing Is On The Rise

www.businessinsider.com
Mobile Insights is a new daily newsletter from BI Intelligence delivered first thing every morning exclusively to BI Intelligence subscribers. Sign up for a free trial of BI Intelligence today. National Brands Find Local Affiliates Lacking In Mobile Marketing (eMarketer)National brands' investment in local digital marketing is on the rise. According to local-marketing automation company Balihoo's...
BII MOBILE INSIGHTS: Localized Mobile Marketing Is On The Rise

Paid Blogger

techcrunch.com
Hey. My name is Michael Arrington. For newer readers who don’t know, I founded TechCrunch back in 2005. Last year I was fired and began writing on Uncrunched. Today AOL unfired me. I am a venture capitalist and have all sorts of conflicts of interest. Many of you think that...
Paid Blogger

Social Ads Spend To Reach $10B Soon, But Perhaps Skirting Facebook

www.fastcompany.com
News updates all day from your Fast Company editors.A new survey from BIA/Kelsey has looked at the trends in advertising on social media and concluded that by 2016 it'll be a market topping $10 billion per annum, mainly as display ads. For context, some $3.8 billion was spent on these...
Social Ads Spend To Reach $10B Soon, But Perhaps Skirting Facebook

Webcasts next week: Mobile Advertising (Wed.), Link Building (Thurs.)

marketingland.com
Our sister site, Digital Marketing Depot, will host two webcasts next week: On Wednesday, Sept. 5 at 1 PM, Matt booth of BIA/Kelsey and Jeff Braislin of the Marchex Institute will present “Uncover More Revenue with Mobile Advertising Using Call Tracking and Analytics,” a webcast that... Please visit Marketing Land...
Webcasts next week: Mobile Advertising (Wed.), Link Building (Thurs.)
× Just a test of the new info bar. What do you think?