November 20, 2008 3:47 PM -
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LGPradaWatch: final thoughts on a most unusual press conference —

We got to spend some time with LG and Prada, on the arrival of their new handset the LG Prada. The press conference was an unusual one for us which threw us a bit, as there were no presentations, no speeches, no agenda, all very very unusual. It came off much like a round table debate than anything else, as for one we were all just sitting around on chairs in a hotel suite. The two key people were introduced, Chang Ma the vice president of marketing strategy at LG’s mobile communications division and Matteo Sessa Vitali, the licensing director...
[Tags: amp, closed session, communications division, exclusivity, face time]