competitive intelligence

competitive intelligence

Ensuring Social Media ROI, Part Two: The 4 Functions of Social Media

www.searchenginepeople.com
[Read part one, the overview here] We're Not Fighting, We Just Have Different Goals In blogs and blog comments there's some contentiousness about the goals and measurement of social media. The debate is simply a misunderstanding. There are multiple goals, purposes, or functions of social media, including brand management, new...
Ensuring Social Media ROI, Part Two: The 4 Functions of Social Media
More than half of Internet traffic is ‘non-human’

InfoArmy raises $17.3 for crowd-sourced competitive intelligence reports

gigaom.com
Jim Fowler, who sold his previous startup Jigsaw to Salesforce for $175 million, has raised $17.3 million for his latest startup InfoArmy, which is trying to build a team of crowd-sourced researchers to write competitive intelligence reports. The Series B funding is led by Norwest Venture Partners with participation from Trinity Ventures and...
InfoArmy raises $17.3 for crowd-sourced competitive intelligence reports
Because Competitive Intelligence Gathering Is Horrible Today, TrackMaven Raises $1.25M From Aol & Angels To Make It Real-Time & Actionable

Apple v. Samsung juror: we "wanted to send a message"

arstechnica.com
After delivering a speedy $1.05 billion verdict against Samsung on Friday, the nine Apple v. Samsung jurors were escorted out a rear exit by court staff, leaving the throng of waiting reporters with no information about how the verdict was reached. Now we know at least part of the answer....
Apple v. Samsung juror: we "wanted to send a message"

Mancx Raises $1.65M, Moves Paid Quora Model Stateside

betakit.com
Stockholm, Sweden-based startup Mancx today announced an additional $1.65 million in funding, bringing its total to $3 million for this round. That will help it cover the cost of expanding its offices to the U.S., which will help it spread the word about its commerce-based Q&A site and provide...
Mancx Raises $1.65M, Moves Paid Quora Model Stateside

SimilarWeb Competitive Analysis Tool Shows Traffic Insights By Source; Launching Pro Service

marketingland.com
SimilarWeb.com, the web traffic intelligence tool from SimilarGroup aims to set itself apart from other competitive intelligence and web ranking tools by harnessing the huge trove of  clickstream data that comes from their browser plug-ins. Much has already been written already about... Please visit Marketing Land for the full article....
SimilarWeb Competitive Analysis Tool Shows Traffic Insights By Source; Launching Pro Service

InfoArmy builds Wikipedia-of-businesses via global crowdsourcing

venturebeat.com
The data on a company that would take you two days to compile, at your fingertips in two minutes. That’s the promise of InfoArmy, a new startup from Jim Fowler. Jim Fowler knows a thing or two about crowdsourcing and business data. His previous startup, Jigsaw, let users (mostly marketers...
InfoArmy builds Wikipedia-of-businesses via global crowdsourcing

Remember: The New York Mini Meet-Up Is Happening Tonight At 6pm

techcrunch.com
And we’re off: the TC New York Mini Meet-Up is on for tonight, May 8, from 6pm-10pm at Bar 13 on 13th St. and University Pl. It will be a Blastoise. Special thanks to our volunteers and good old Jordan for spearheading the entire operation. A special thank you...
Remember: The New York Mini Meet-Up Is Happening Tonight At 6pm

InfoArmy Retreats After Crowdsourced Research Business Goes Through The Floor. All Reports Now Free

techcrunch.com
InfoArmy — a startup built on the “Data 2.0″ concept of crowdsourced competitive intelligence — has today sent out a letter, printed in full below, to its researchers informing them that it is pulling the plug on its current business model after failing to find enough sales for the research...
InfoArmy Retreats After Crowdsourced Research Business Goes Through The Floor. All Reports Now Free

How to Use Social Media for Competitive Intelligence

bettercloser.com
How to Use Social Media for Competitive Intelligence

Marketing Biz: Interactive Tweets, Outbrain Self-Service & Perch

marketingland.com
This week Twitter continued to showcase how sexy they are to advertisers Twitter Cards and Raven integrated new content marketing features. Outbrain opened up their platform and Closely launched a SMB competitive intelligence app. We also saw the first acquisition by Mayer-led Yahoo, as well as... Please visit Marketing Land...
Marketing Biz: Interactive Tweets, Outbrain Self-Service & Perch

WhatRunsWhere Acquires Mobile Ad Spy To Help Advertisers Tame The Wild West Of Mobile

techcrunch.com
Here’s an example of a Northern American company buying up some European tech: WhatRunsWhere, the service that enables ad agencies and advertisers to track competitors’ online ad campaigns, has acquired UK-based Mobile Ad Spy to expand its offering to mobile. Terms of the deal remain undisclosed. WhatRunsWhere offers a “competitive...
WhatRunsWhere Acquires Mobile Ad Spy To Help Advertisers Tame The Wild West Of Mobile

InfoArmy mobilizes the crowd to build business intelligence reports

gigaom.com
Jim Fowler demonstrated the power of crowd-sourcing data with his company Jigsaw, which gathered contact information and was eventually sold to Salesforce for $175 million in 2010. Now, Fowler is back and he’s applying a crowd-sourced model to competitive intelligence, using a team of freelance researchers to build business reports...
InfoArmy mobilizes the crowd to build business intelligence reports

How to Use Social Media for Competitive Intelligence http://bit.ly/cjM0UA #feedly

bettercloser.com
How to Use Social Media for Competitive Intelligence http://bit.ly/cjM0UA #feedly

Data 2.0 Goes Large: InfoArmy Raises $17.3M To Build Out Its Crowdsourced Competitive Intelligence Platform

techcrunch.com
InfoArmy, only four months into its life as the operator of a crowdsourced competitive intelligence platform, is announcing a significant injection of capital as it continues to build out its business. The company has raised a $17.3 million Series B led by Norwest VenturePartners, with Trinity Ventures also participating. The total...
Data 2.0 Goes Large: InfoArmy Raises $17.3M To Build Out Its Crowdsourced Competitive Intelligence Platform

Dell buyout just got (much) more complicated

gigaom.com
If Michael Dell and his cohorts at Silverlake Partners thought their $24 billion buyout plan for Dell announced a month ago would be a slam dunk, they have another think coming. Several other interested parties have surfaced, including billionaire Carl Icahn, and when Icahn gets involved things definitely get more complicated....
Dell buyout just got (much) more complicated

The Competitive Linking Analysis Trap

searchengineland.com
Several years ago, the search engines began to slowly turn off the fire-hose of linking data they freely gave anyone familiar with the link: operator. That operator became just about useless as a method for detecting competitor links, potential link targets or competitive intelligence, etc. I have... Please visit Search...
The Competitive Linking Analysis Trap
First Look: Want To Know Who Got Funded? WhoGotFunded.com Has Got You Covered
InfoArmy wants YOU to create business intelligence reports
PublishThis improves its content curation platform to help brands market more efficiently

Unmetric launches social media benchmarking for brands on Pinterest

thenextweb.com
Unmetric, the social media benchmarking company, has launched Pinterest integration into its competitive intelligence platform. Through the service brand managers can take a look at the successful Pinterest strategies of the competition and see how their own performance matches up to others in the same market. Unmetric provides sector specific...
Unmetric launches social media benchmarking for brands on Pinterest
BIScience pulls in $3.5M with its spying tool for advertisers and media buyers (exclusive)

Prediction Startup Recorded Future Raises $12M From Balderton And Google Ventures

techcrunch.com
There’s a lot of talk these days about what you can do with “big data.” Here’s one of the more eye-catching uses: A startup called Recorded Future pulls data from around the Web to give customers a better handle on — that’s right — the future. The company just announced...
Prediction Startup Recorded Future Raises $12M From Balderton And Google Ventures

A Day In The Life Of A Multi-Billion-Dollar Startup Founder

www.businessinsider.com
Inc's Liz Welch interviewed LivingSocial founder Tim O'Shaughnessy. LivingSocial is a daily deals company with a multi-billion-dollar valuation, more than 46 million members and 5,000 employees. It was founded in 2009. O'Shaughnessy says he wakes up at 5 AM and grabs his phone while he's still in bed to...
A Day In The Life Of A Multi-Billion-Dollar Startup Founder
Funding Daily: Go Giants!

InfoArmy Rethinks Competitive Intelligence, Hits 1,000 iPad-Only Crowdsourced Reports

pandodaily.com
When it launched in mid-June, InfoArmy made two bold moves toward its goal to hit 100,000 competitive intelligence reports on leading companies: It’s available only on iPad and its data comes from crowdsourcing. This week InfoArmy hits 1,000 reports, some of which are free via its iPad app including Yammer,...
InfoArmy Rethinks Competitive Intelligence, Hits 1,000 iPad-Only Crowdsourced Reports

Microsoft Wants to Build Its Business With Data

gigaom.com
Everyone likes to talk about big data, but few know how to make use of it. Thanks to cloud computing and the efforts of several companies, however, the ability to access and make sense of huge chunks of information is here. The question is whether there’s a business in providing...
Microsoft Wants to Build Its Business With Data

Bad employee! 12% knowingly violate company IT policies

arstechnica.com
By now, it's practically a mantra that the biggest problem with corporate IT security is the employees themselves. However, we usually assume that's due to ignorant users or poorly enforced policies. Not so for a chunk of the US working population—according to a survey conducted by Harris Interactive, 12...
Bad employee! 12% knowingly violate company IT policies

2 Ways To Use Competitive Intelligence On Email Subscriber Lists

marketingland.com
If you’re like most email marketers, the size of your email list is an important metric to measure. The problem is that there’s no perfect size for an email list. It varies based on industry, audience and business. However, most marketers can, and do, measure the monthly rate of growth...
2 Ways To Use Competitive Intelligence On Email Subscriber Lists
× Just a test of the new info bar. What do you think?