consumer expectations

consumer expectations

Google Launches Full-Scale Shopping in Search

www.readwriteweb.com
Today, Google begins an experiment to change the way you shop online. When you search for a product, Google will deliver paid listings for shopping options right next to the search results. By searching for a product, you've demonstrated a possible intent to buy it, so Google has extended its...
Google Launches Full-Scale Shopping in Search

How a Google Nexus Tablet Wins in a Crowded Market

www.readwriteweb.com
The natural inclination of the tech punditry upon hearing that Google is going to sell a tablet through its own online store is to say, "This is going to be a disaster; didn't it learn anything with the original Nexus debacle?" This is the wrong conclusion. While we are still...
How a Google Nexus Tablet Wins in a Crowded Market

Apple still 'the most valuable brand in the world' - Marketing Week

9to5mac.com
Apple remains the most valuable brand in the world, in an annual ranking by market intelligence company Millward Brown, reported in Marketing Week. The Millward Brown Brandz rankings take into account both financial strength and brand equity, a measure of the value consumers place in a brand. Despite Apple’s share-price...
Apple still 'the most valuable brand in the world' - Marketing Week
Apple, publishers settle EU e-book investigation with no fines

After Just Two Years, Nearly Half of Verizon's Data Traffic Is on LTE

allthingsd.com
Asa Mathat / AllThingsD.com Lowell McAdamIn his keynote speech at CES this week, Verizon CEO Lowell McAdam observed that it was back in late 2010 during a similar keynote that he touted the launch of the company’s then new 4G LTE mobile data network. Now, just two years later nearly...
After Just Two Years, Nearly Half of Verizon's Data Traffic Is on LTE
Instagram Is Doing Just Fine Without Twitter

Zeebox finally comes to the US, taking on investment from Comcast and NBCUniversal

thenextweb.com
It’s been a long-time coming but second screen specialist Zeebox has finally announced its launch in the US, where it has partnered with a string of top broadcasters: Comcast Cable, NBCUniversal, HBO & Cinemax. The British startup, which counts broadcaster Sky among its investors, is following its existing model in...
Zeebox finally comes to the US, taking on investment from Comcast and NBCUniversal

Bloomberg on mobile: 'You have to have a great mobile web experience'

www.guardian.co.uk
Oke Okaro talks apps, HTML5, and the role of 'companion experiences' in the future for TV and radioOke Okaro is global head of mobile at Bloomberg, having joined in 2010 from a similar role at ESPN. His job: to help fulfil the company's stated aim to deliver "essential news information...
Bloomberg on mobile: 'You have to have a great mobile web experience'
IBM launches augmented reality app for grocery stores

iPhone Expectations Are High -- Can Apple Meet Them?

allthingsd.com
Five years ago, Apple was an upstart in the smartphone business, and the iPhone a curious new device laughed off by more well-established rivals. Now, on the morning of its latest iPhone launch, it is an industry juggernaut, poised to debut a device that some economists say could actually boost...
iPhone Expectations Are High -- Can Apple Meet Them?

This Is What It's Like Using Google Fiber: 'The Gap Between You And Internet Totally Disappears' (GOOG)

www.businessinsider.com
Last year, Google went to Kansas City and began providing an Internet access service that is 75-100 times as fast as cable Internet service. It's called Google Fiber. Venture capitalist Hunter Walk just spent a day in Kansas City, and he's written a short report on what using Google Fiber is...
This Is What It's Like Using Google Fiber: 'The Gap Between You And Internet Totally Disappears' (GOOG)

Microsoft's Gates: iPad Users Really Just Want a Surface

allthingsd.com
Apple has sold some 140 million iPads to date — most of them to consumers frustrated by their lack of physical keyboards and full-featured productivity suites. This, according to Microsoft Chairman Bill Gates who in a wide-ranging interview with CNBC claimed that current tablets suffer from a lack of PC...
Microsoft's Gates: iPad Users Really Just Want a Surface
KnexxLocal Raises $1.1M In Seed Funding, Launches Instamonial App For Local, Word-Of-Mouth Marketing

Aereo CEO: Our cheap TV wouldn't exist without cloud computing

gigaom.com
The legal controversy surrounding TV-on-the-go service AEREO is interesting — but not nearly as much as the blend of technology that gave rise to the company in the first place. Aereo is a service that lets people watch live TV anywhere they go by renting them a personal antenna that beams shows...
Aereo CEO: Our cheap TV wouldn't exist without cloud computing
CloudCar, The Stealthy Startup That Andy Rubin Is *Not* Joining, Has Raised $11.5M

Guest Post: Is Facebook More Innovative Than Google With Online Advertising?

www.insidefacebook.com
This is a guest post by Ampush co-founder and CMO Chris Amos. Ampush is a Facebook Preferred Marketing Developer qualified in ads. The recent expansion of Facebook’s Custom Audiences, a targeting mechanism that enables marketers to reach their offline audiences on Facebook, now includes options for businesses to use third-party customer behavior data...
Guest Post: Is Facebook More Innovative Than Google With Online Advertising?
3 ways for brands to create groundbreaking mobile experiences

What's On Your Strategic Roadmap For Mobile In 2012?

paidcontent.org
Is 2012 “the year of mobile?” No sir. Mobile is simply too disruptive to have just one year. After all, who remembers the year of the TV or the year of the Internet? Talk of “the year of ...” is not only passé but also irrelevant. The disruptive forces...
What's On Your Strategic Roadmap For Mobile In 2012?

Sponsor post: Join GigaOM and Marina Gorbis at the 2012 NAB Show

gigaom.com
Join GigaOM’s Ryan Lawler and the Wall Street Journal’s Andy Jordan for a continental breakfast and brainstorming conversation on how the demand for anytime, anywhere content has changed your business.  Link up with other like-minded attendees through this facilitated roundtable format to discuss the shifts in technologies, consumer expectations, changing strategies for...
Sponsor post: Join GigaOM and Marina Gorbis at the 2012 NAB Show

Adobe Announces A New Social Interface For Its Marketing Cloud, Says It's Breaking Down Silos

techcrunch.com
Adobe is in the middle of Summit, its annual digital marketing conference, and as expected it’s making a bunch of product announcements. The biggest one is a new interface for Adobe Marketing Cloud, the company’s suite of products that includes Adobe Analytics, Adobe Target, Adobe Social, Adobe Experience Manager, and...
Adobe Announces A New Social Interface For Its Marketing Cloud, Says It's Breaking Down Silos

Why User Experience Is Critical To Customer Relationships

www.fastcompany.com
User experience is a priority that should, in some way, find a home within the design of any new-media strategy. This is part one of a limited series on the need for brands to employ UX in new-media strategies to improve customer experiences and engagement.With the explosion of social media and...
Why User Experience Is Critical To Customer Relationships
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