data providers

data providers

Self-serve Facebook advertisers can use third-party data targeting to reach users by offline purchases, occupation and more

www.insidefacebook.com
Facebook today announced the availability of new “partner categories,” audience segments created by third-party data providers that advertisers can use for targeting via Power Editor or the API. Grocery habits, occupation and car ownership are among the new options self-serve advertisers have access to on the social network Partner categories...
Self-serve Facebook advertisers can use third-party data targeting to reach users by offline purchases, occupation and more

Boot up: ORG on open data, demand for new iPad shakes up corporate market, and more

www.guardian.co.uk
Plus ex-Googler on why he left the internet giant, and why hacking is importantA quick burst of 10 links for you to chew over, as picked by the Technology teamJoe Pirillo uses Mac OS X for the first time >> YouTubeYesterday we showed you Chris Pirillo's father using Windows 8...
Boot up: ORG on open data, demand for new iPad shakes up corporate market, and more

Apple's iPad Mini With LTE Hits Sprint And At&T Retail Today, And Likely Other Stores, Too

techcrunch.com
Sprint announced this morning that it is now offering the iPad mini and fourth generation iPad with LTE connectivity in “select Sprint retail locations.” Sprint is one of three official U.S. data providers for Apple’s tablet, offering LTE data plans for the iPads that don’t carry a contract and only...
Apple's iPad Mini With LTE Hits Sprint And At&T Retail Today, And Likely Other Stores, Too
Facebook Lets Advertisers Tap Purchase Data Partners To Target Customers, Categories Like Car-Buyers

Greenplum, Kaggle play big data matchmakers

gigaom.com
Sometimes it’s hard for data scientists and big data sets to find each other. That’s the problem that EMC’s Greenplum division and Kaggle  are taking on with a new partnership. Kaggle is a predictive modeling platform that sponsors competitions in which data scientists compete to solve big data problems. Under the...
Greenplum, Kaggle play big data matchmakers
Public Alerts on Google Search and Maps for Android for superstorm Sandy preparedness information

Top Local Business Listing Questions Answered – Interview with Will Scott

www.searchenginejournal.com
I have had many opportunities to chat all things local with my good friend Will Scott, and just the other day we were at it again.  We were talking about some of the most common questions we are always asked by small business owners in regards to local marketing online. ...
Top Local Business Listing Questions Answered – Interview with Will Scott

Why You And Your Favorite Web Sites Will Feel The Pain If "Do Not Track" Passes

techcrunch.com
Editor’s note: Eric Wheeler is CEO and co-founder of 33Across. He has 20 years of experience leading successful Internet businesses. Follow him on Twitter: @ericwheeler. Much has already been discussed in the media regarding the threat that the $300 billion advertising industry faces if Congress passes a strict interpretation of...
Why You And Your Favorite Web Sites Will Feel The Pain If "Do Not Track" Passes

Demandbase Brings Real-Time Customer Identification to B2B Marketing

www.readwriteweb.com
What would you do if you knew exactly who was coming to your site and were able to tailor your site accordingly? With Demandbase's B2B-focused Real-Time ID service, businesses can now identify information about a visitor's company, including industry, size, location and revenue before they even render their sites. In...
Demandbase Brings Real-Time Customer Identification to B2B Marketing

Report: Amazon in talks to buy mobile ad network Jumptap

www.geekwire.com
A few weeks ago, AdAge reported that Amazon.com was pitching the home screen on its Kindle Fire to potential advertisers. Now, AdAge is back with another report which offers more details about the Seattle online retailer’s plans in mobile advertising. Amazon.com has reportedly been in acquisition talks with several mobile...
Report: Amazon in talks to buy mobile ad network Jumptap
Apple v. Google will define the fourth wave of online mapping

In-depth Interview with Twitter’s Director of Geo, Othman Laraki

thenextweb.com
This week at the Where 2.0 Conference in San Jose, California, we were able to grab an exclusive in-depth interview with Twitter’s new Director of Geo, Othman Laraki (at right). Laraki came over to Twitter during Twitter’s recent acquisition of MixerLabs/GeoAPI, where he was co-founder and president, and was previously...
In-depth Interview with Twitter’s Director of Geo, Othman Laraki

Joe Stump on data, APIs, and why location is up for grabs

radar.oreilly.com
I recently had a long conversation with Joe Stump, CTO of SimpleGeo, about location, geodata, and the NoSQL movement. Stump, who was formerly lead architect at Digg, had a lot to say. Highlights are posted below. You can find a transcript of the full interview here. Competition in the geodata...
Joe Stump on data, APIs, and why location is up for grabs

It's All About The Data For Apps And App Stores - A Discussion For SXSW

techcrunch.com
I have five minutes to talk during the panel I am doing tomorrow at SXSW: Enterprise Invades the Apps Playground. It will cover this whole new world of enterprise apps marketplaces. A topic of interest for sure, but there is more to this story than just storefronts. It’s also about...
It's All About The Data For Apps And App Stores - A Discussion For SXSW
42Floors: hacking commercial real estate so you can find a dream office
An App Called PAUL Predicts The Videos You Want

Facebook Now Helps Advertisers Target Soda-Drinkers, Car-Buyers

www.fastcompany.com
The social giant is partnering with companies that collect purchase data to help advertisers hyper-target their ads to specific audiences. Facebook has partnered with purchase-data providers Datalogix, Epsilon, Acxiom, and BlueKai to provide its advertisers with better custom data about specific demographics, such as "car buyers" or "soda drinkers."...
Facebook Now Helps Advertisers Target Soda-Drinkers, Car-Buyers

YieldMetrics Brings Radical Transparency to Online Advertising, Whether You Like it or Not

pandodaily.com
The display ad market has been built on a model of opacity and black boxes. Online publishers, advertisers, agencies, and ad networks each count on the fact that the party on the other side of the table doesn’t know the source, makeup, or pricing of their ad inventory. As a...
YieldMetrics Brings Radical Transparency to Online Advertising, Whether You Like it or Not

Take An Early Look At Routehappy, The Travel Site That Highlights The Flights You'll Actually Enjoy

techcrunch.com
Routehappy is about to launch a new way for travelers to search for flights — and TechCrunch readers can actually take a look now. The idea, as explained to me by co-founder and CEO Robert Albert, is to move beyond the focus on price and schedule that you find every...
Take An Early Look At Routehappy, The Travel Site That Highlights The Flights You'll Actually Enjoy

Rugby analytics: mining hidden insights from Six Nations performance data

www.guardian.co.uk
Statistics are now ubiquitous in baseball and increasingly so football, but the 2013 Six Nations sees rugby join the revolutionStatistics' courtship of sport has been lengthy and at times painful to watch, but the 21st Century has seen a breakthrough, and it's now almost impossible to watch any top level...
Rugby analytics: mining hidden insights from Six Nations performance data

Top Product Exec Leaves AppNexus, Others Look To Follow

www.businessinsider.com
AppNexus SVP of product management Ari Paparo is out and two other senior executives appear close to leaving. One is VP of sales Lauren Nemeth. A source close to AppNexus tells us she plays a "huge role" at the company. But we've learned that she is actively interviewing for a job...
Top Product Exec Leaves AppNexus, Others Look To Follow

Guest Post: Resurrecting Location-Based Games

www.insidemobileapps.com
Today’s guest post comes to us from David Bisceglia, Founder and CEO of  The Tap Lab, a mobile game studio focusing on location-based titles. His article focuses on what developers of these types of games can learn from previous titles in the genre. Many of us grew up playing classic...
Guest Post: Resurrecting Location-Based Games

New Pipl API Pulls in a Staggering - and Creepy - Amount of People Data Into Your Apps

www.readwriteweb.com
People search engine Pipl's people search API is now out of beta and open to all developers. The API can be used to bring a variety of information about an individual, from social networks like Facebook and LinkedIn to government resources like the United States Patent and Trademark Office...
New Pipl API Pulls in a Staggering - and Creepy - Amount of People Data Into Your Apps
Unlimited Data Throttled By AT&T, Verizon? Here’s How To Take Them To Court And Hopefully Win

The Open Data Institute opens up for applications to work with crime and justice data

thenextweb.com
If you didn’t already have it marked on your calendar, Saturday February 23 is Open Data Day. Rather suitably, to highlight the call for more data to become available, the recently opened Open Data Institute (ODI) has launched a new initiative. The Open data Immersion Programme is a series of events...
The Open Data Institute opens up for applications to work with crime and justice data

Yahoo launches big data tool Genome on schedule (but will anybody care?)

gigaom.com
Between its CEO search and patent war with Facebook, the past few months have been especially rocky for long-beleaguered Yahoo. But that, apparently, hasn’t delayed the company’s plans to roll out its big data ad tool Genome. Two months after unveiling it at Internet Week in New York (where the...
Yahoo launches big data tool Genome on schedule (but will anybody care?)

Zillow CEO Spencer Rascoff: International expansion is not in the cards for now

www.geekwire.com
Spencer Rascoff of Zillow Zillow is growing like gangbusters, employing nearly 700 employees and posting a 73 percent revenue growth rate during the fourth quarter. It’s also attracting a whopping 50 million unique visitors per month, the vast majority of whom are located in the U.S. So, one might wonder...
Zillow CEO Spencer Rascoff: International expansion is not in the cards for now

FACEBOOK FALLOUT: Investors Tell Our Source They Won't Give AppNexus The Massive Valuation It Wants (FB)

www.businessinsider.com
Is one of New York's fastest growing ad tech startups the latest victim of fallout from Facebook's disappointing IPO? A source that is well-known in the online advertising industry tells us he is getting calls from late stage investors researching AppNexus. These late stage investors tell this source that AppNexus...
FACEBOOK FALLOUT: Investors Tell Our Source They Won't Give AppNexus The Massive Valuation It Wants (FB)
Guavus raises $30M to help telcos do big data

Jumptap weeds out fantasy shopping with new approach to mobile ad targeting

gigaom.com
The last time you pulled out your smartphone to look up Rolex watches or Rolls-Royce cars (or any other ultra high-end product), was it because you really planned to buy one or because you were just indulging another Mega Millions fantasy? In the past, it hasn’t made much of a difference...
Jumptap weeds out fantasy shopping with new approach to mobile ad targeting
× Just a test of the new info bar. What do you think?