doubleclick

doubleclick

Just how big are porn sites?

www.extremetech.com
It is a truth universally acknowledged, that a person in possession of a fast internet connection must be in want of some porn.While it’s difficult domain to penetrate — hard numbers are few and far between — we know for a fact that porn sites are some of the most...
Just how big are porn sites?

Google Threatens To Sue Huge YouTube MP3 Conversion Site

torrentfreak.com
YouTube is without doubt the biggest free resource of videos and music available online today. It can be enjoyed on the site itself, embedded in any webpage, or accessed via YouTube’s Application Programming Interface. This API, as it’s better known, provides web developers with access to certain YouTube features, but...
Google Threatens To Sue Huge YouTube MP3 Conversion Site

MongoDB Developer 10gen Raises $42 Million Round Led By New Enterprise Associates

techcrunch.com
10gen, the company behind the increasingly popular NoSQL database MongoDB today announced that it has secured a new $42 million financing round let by New Enterprise Associates. This round also includes participation from existing investors Sequoia Capital, Flybridge Capital Partners and Union Square Ventures. 10gen says that it plans to...
MongoDB Developer 10gen Raises $42 Million Round Led By New Enterprise Associates

Twitter Product VP Satya Patel Steps Down As Its Products and Ad Business Grow

techcrunch.com
Satya Patel joined Twitter in March of 2011, after a four-year stint as an investor with Battery Ventures. He took on the big job of managing the company’s core product as well as its growing advertising business. But now, as its ads business is starting to take off, he’s leaving...
Twitter Product VP Satya Patel Steps Down As Its Products and Ad Business Grow

Google brings DoubleClick Ad Exchange to China, despite its core business continuing to slump there

thenextweb.com
Google’s search business may be sinking in China but the Mountain View-based giant has buoyantly introduced its DoubleClick Ad Exchange in China, as it looks to boost its business in the country. DoubleClick itself has been active in China for some time but the launch adds the real-time ‘Ad Exchange’...
Google brings DoubleClick Ad Exchange to China, despite its core business continuing to slump there

YC-Backed Car Buying Site CarWoo Teams Up With Comparison Shopping Service FindTheBest

techcrunch.com
YC-backed new car-buying service CarWoo is partnering up with car comparison site FindTheBest, which operates something like a Kayak.com for hundreds of products and services from smartphones to snow blowers. The partnership means FindTheBest’s Car Comparison tool will now point users over to CarWoo’s service when shoppers are ready to look for...
YC-Backed Car Buying Site CarWoo Teams Up With Comparison Shopping Service FindTheBest

Google announces its biggest overhaul of the DoubleClick platform to date

thenextweb.com
Since acquiring DoubleClick, Google has been working on integrating the platform with its own offerings, and today is announcing its biggest overhaul of the service to date. Here’s what Google had to say about today’s announcement: In particular, we’re introducing DoubleClick Digital Marketing: the first modern ad platform built for...
Google announces its biggest overhaul of the DoubleClick platform to date

10gen, the company behind NoSQL database system MongoDB, raises $42 million

thenextweb.com
The company behind NoSQL database MongoDB, 10gen, has raised $42 million in new funding in a round led by New Enterprise Associates with participation from prior backers Sequoia Capital, Union Square Ventures and Flybridge Capital. The company has raised over $73 million to date. The proceeds of the fresh financing...
10gen, the company behind NoSQL database system MongoDB, raises $42 million

Google introduces a new display business trends report for publishers

thenextweb.com
Advertising on the web is certainly at a crossroads. With huge companies like Facebook figuring out how to monetize its userbase, trends in display ads are more important than they’ve ever been. Google, via its purchase of DoubleClick, has launched a new report called “Display Business Trends: Publisher Edition” to...
Google introduces a new display business trends report for publishers

Sparking a better conversation with Wildfire

googleblog.blogspot.com
Businesses around the world—from neighborhood restaurants to major retailers—are embracing social media to share information and forge stronger relationships with their fans and customers. We know because we are one of those businesses—on Google+, Twitter, Facebook, Pinterest, YouTube and LinkedIn. Indeed, a social presence can complement all marketing campaigns—search, display,...
Sparking a better conversation with Wildfire
Just in time for WWDC, here’s a hack for iOS programming on non-Macs

Google announces Brand Activate Initiative for online advertising, hopes to establish new standard

www.engadget.com
When Google makes a new move in advertising, people are bound to take notice, and it's made a fairly big one today. It's announced what it's dubbed the Brand Activate Initiative at the Ad Age Digital Conference today, something that initially consists of two new services for advertisers: Active...
Google announces Brand Activate Initiative for online advertising, hopes to establish new standard

Motorola Mobility Says Google-Moto Deal Will Close Tuesday Or Wednesday. Includes An Android Rider. Layoffs Coming?

techcrunch.com
Google has reached the final regulatory hurdle to its $12.5 billion acquisition of Motorola Mobility, with China approving the transaction over the weekend, and today Motorola Mobility filed an 8-K form that notes that it will close in the next two days. So what happens next? A “listening tour,” a...
Motorola Mobility Says Google-Moto Deal Will Close Tuesday Or Wednesday. Includes An Android Rider. Layoffs Coming?

PixyKids raises $3M for a social media platform just for kids

venturebeat.com
PixyKids has raised $3 million to develop its social platform for kids ages six to 12. It is built on the idea that kids want to socialize, even though they’re too young for Facebook. Kids can join PixyKids under their parents’ supervision and can share experiences and pictures the way...
PixyKids raises $3M for a social media platform just for kids

Group Commerce raises $21 million for white-label e-commerce platform play

thenextweb.com
Group Commerce, a company that provides publishers, media companies and brands with a versatile e-commerce platform, has raised just south of $21 million in new funding according to a regulatory filing that surfaces earlier this morning. To date, Group Commerce had raised $18 million from investors like Spark Capital, Carmel...
Group Commerce raises $21 million for white-label e-commerce platform play

AdWords Comes To Mobile Apps Thanks To AdMob Integration

techcrunch.com
Google today announced that AdWords advertisers will be able to run campaigns in the AdMob network of more than 300,000 mobile apps — a move that could turn out to be lucrative for both mobile app publishers and Google. In a blog post announcing the integration (Google sent me an...
AdWords Comes To Mobile Apps Thanks To AdMob Integration

Google launches the Brand Activate Initiative with new products for marketers

thenextweb.com
Google has launched its latest suite of support products for marketers. Brand Activate is an initiative that comprises three new products, Active View, Active GRP and the company’s survey pilot. The new services address the issues of measuring brand success when the current metrics count click, user interaction rates and...
Google launches the Brand Activate Initiative with new products for marketers

Unified Hires Googler Brian Murphy To Run Sales

techcrunch.com
Unified, a company offering tools to help agencies and brands manage their social advertising campaigns, has lured someone from Google to run it sales team. Specifically, it’s announcing the hiring of Brian Murphy as its new vice president of sales. His past experience includes leading Google’s ad sales to the...
Unified Hires Googler Brian Murphy To Run Sales

Tracking the trackers: first progress report

www.guardian.co.uk
More than 300 users have already offered assistance to our crowdsourced project on websites' use of cookies – here's the first dispatchThe "Tracking the Trackers" project has since last Friday asked users of the site to submit anonymised information on the webpages they visit and the tracking files (usually known...
Tracking the trackers: first progress report

FindTheBest Launches A Data-Driven Approach To The Classifieds

techcrunch.com
FindTheBest, the startup led by DoubleClick co-founder Kevin O’Connor and backed by Kleiner Perkins’ sFund, has been trying to help consumers make the right decisions by giving them more, and better-structured, data. Now the company is bringing that strategy to a new market — classified ads. “We think the classified...
FindTheBest Launches A Data-Driven Approach To The Classifieds

Digital ad company OpenX acquires LiftDNA

venturebeat.com
Ad company OpenX, which helps publishers and enterprise companies sell valuable ad space, said today it has acquired LiftDNA, which helps find untapped ad sources and track how much money publishers make off of ad campaigns. OpenX is an ad-serving company that takes a holistic approach to managing ad...
Digital ad company OpenX acquires LiftDNA

Reimagining the future of buying and selling ads online

googleblog.blogspot.com
We’re in the midst of an online advertising revolution that makes the consumer the center of all we do—with creative tools to make ads that don’t just inform but inspire and dazzle, and measurement frameworks that go beyond clicks to drive real emotional engagement. The next step is to look...
Reimagining the future of buying and selling ads online
Google report details publisher trends in display ad business

FindTheBest Wants To Personalize Comparison Shopping With AssistMe

techcrunch.com
Kleiner Perkins-backed comparison shopping platform FindTheBest has been focused on solving a specific problem for the past year: how to help people compare different products and services so that they can quickly figure out which is the best one. And today, the platform is adding data-driven personalization as part of...
FindTheBest Wants To Personalize Comparison Shopping With AssistMe

Google Gets Its Social Ad Start-up By Buying Wildfire

allthingsd.com
Google tried and failed to buy its way into the social ad business a couple months ago. This time it got it done: The ad giant has picked up Wildfire, which helps marketers manage their presence on social networks like Facebook and Twitter. No comment from Google about price, but...
Google Gets Its Social Ad Start-up By Buying Wildfire

Google’s Diversifying Display Ad Business Could Pass Facebook’s, eMarketer Guesses

techcrunch.com
Research firm eMarketer has puts together a few interesting data points that show Google doing better in display ads than you might have realized. That is, by growing this business across properties and networks that it at some point acquired — YouTube, DoubleClick, and mobile (AdMob) — it’s set to...
Google’s Diversifying Display Ad Business Could Pass Facebook’s, eMarketer Guesses

Facebook and ComScore: “This is how to do social marketing”

venturebeat.com
ComScore released a new study with Facebook today explaining “how social marketing works.” If that sounds to suspicious minds like the fox explaining how to guard the chickens, that’s because it pretty much is. However, the study does contain a huge amount of useful information for social marketers. Here are some...
Facebook and ComScore: “This is how to do social marketing”

Ex-Googler Fears Google's Greed, So He Launched A Company To Protect People From It (GOOG)

www.businessinsider.com
Brian Kennish is a former Google engineer who never intended to found a startup, much less one that helps people protect their online privacy. He had been making his living writing apps that use people's online activities. But that's exactly what his young company, Disconnect.me, does. About 18 months...
Ex-Googler Fears Google's Greed, So He Launched A Company To Protect People From It (GOOG)

Infographics That Don’t Suck: FindTheBest’s Comparison Charts Are Now Embeddable

techcrunch.com
FindTheBest, the startup led by DoubleClick founder Kevin O’Connor, has built a charts comparing everything from financial advisors to dog breeds to smartphones. And now that those charts can be embedded in blog posts, you might start seeing them a lot more often. O’Connor’s aim, as he’s explained to me...
Infographics That Don’t Suck: FindTheBest’s Comparison Charts Are Now Embeddable

AdWords, meet AdMob

googleblog.blogspot.com
Mobile advertising has become a core part of marketers’ and publishers’ digital strategies, helping to fuel business growth and great content. To make mobile ad buying seamless and accessible for more than a million AdWords advertisers, today we're integrating our AdMob technology directly into our AdWords system. This enables advertisers...
AdWords, meet AdMob
× Just a test of the new info bar. What do you think?