exchange partners

exchange partners

Twitter to launch automated ad exchange to let brands retarget you via tweets
ANALYST: Facebook's Ad Exchange Is Much, Much Smaller Than Everyone Thinks It is (FB)

Ad tech startup Triggit raises $7.4M on heels of Facebook-powered growth

gigaom.com
It’s been a good few months for San Francisco-based ad tech startup Triggit. Since June, the company said, revenue has climbed 300 percent thanks largely to its participation in Facebook’s ad exchange. It’s also grown its team by 50 percent and opened three new sales offices in New York, Boston...
Ad tech startup Triggit raises $7.4M on heels of Facebook-powered growth

Facebook expands test of FBX ads in desktop News Feed

www.insidefacebook.com
Facebook today announced that it is opening desktop News Feed inventory to more Facebook Exchange partners. This will allow businesses to retarget Facebook users who visited their websites with Page Post Link ads in the News Feed, instead of with small ads in the right hand column. News Feed ads...
Facebook expands test of FBX ads in desktop News Feed

Why 75 cents of every dollar spent on mobile advertising is spent on iPhone and iPad

venturebeat.com
July 9-10, 2013 San Francisco, CA Early Bird Tickets on Sale The booming mobile advertising market grew from $1.4 billion in 2011 to $4.1 billion in 2012, and it’s projected to hit a massive $7.3 billion in 2013. And almost all of it is spent on Apple’s ecosystem. There’s...
Why 75 cents of every dollar spent on mobile advertising is spent on iPhone and iPad

Twitter Is Launching An Ad Exchange

www.businessinsider.com
Twitter will launch an ad exchange in which buyers will be able to "retarget" users with ads, according to Ad Age. The company will do so after taking advice from Facebook's FBX ad exchange partners. An ad exchange works by monitoring the cookies -- little bits of tracking code --...
Twitter Is Launching An Ad Exchange

One Of Facebook's Ad Exchange Partners Will Hire 300 New Staffers This Year (FB)

www.businessinsider.com
Rocket Fuel, one of the companies that buys ads in Facebook's FBX ad exchange, will hire 300 new staffers this year, according to CEO George John. That's a staggering number. The company -- which does ad targeting and retargeting all over the web in addition to Facebook -- had revenues...
One Of Facebook's Ad Exchange Partners Will Hire 300 New Staffers This Year (FB)
Facebook announces new "Preferred Marketing Developer" center
Six Years In, Language Learning Site Italki Finds Its Angels
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