halo effect

halo effect

Here come the late adopters: iPhone popularity grows among first-time smartphone owners

gigaom.com
The last few months have revealed a significant first for the iPhone in its six years: the outsize popularity of cheaper, older model iPhones. The iPhone 4 and 4S together, are almost as popular as the latest model, the iPhone 5. New data released Monday by Kantar Worldpanel Comtech sheds...
Here come the late adopters: iPhone popularity grows among first-time smartphone owners

This Woman Is Fighting Apple's Thermonuclear War Against Android Around The World (AAPL, GOOG)

www.businessinsider.com
The number one reason Apple is the world's most valuable company is the phenomenal success of the iPhone. The iPhone defined the modern smartphone and redefined Apple as a mobile computing company. It accounts for 46% of Apple's revenue and an estimated 66% of its profits. The more successful the...
This Woman Is Fighting Apple's Thermonuclear War Against Android Around The World (AAPL, GOOG)

What Now: Deal or No Deal?

pandodaily.com
In addition to the Freemium and upsell model that SpiderNet has implemented, you have also decided to pursue a strategic partnering/OEM model. You’ve brought on a world-class Business Development executive with the objective of getting major ecosystem players to adopt your free, base software into their distribution and enable them...
What Now: Deal or No Deal?

Convertro Tracks the Impact Of TV Ads

techcrunch.com
When people talk about the difference between online and offline advertising, one of the big themes is accountability — you just can’t get the kinds of data about, say, a TV campaign, that you can about an online banner. (Though the online world isn’t entirely transparent, either.) A startup called...
Convertro Tracks the Impact Of TV Ads

The Nightmare Scenario: How Everything Could Go Wrong For Apple (AAPL)

www.businessinsider.com
Apple is on top of the world right now, but nothing lasts forever. The company must find ways to innovate old products, fight off tough competitors, and keep up employee morale high—all without the leadership of visionary cofounder Steve Jobs. It's easy to overlook these threats given Apple's tremendous success...
The Nightmare Scenario: How Everything Could Go Wrong For Apple (AAPL)

Google's Chrome vs. Microsoft's IE: How's that halo effect?

www.zdnet.com
Both Google and Microsoft are advertising their browsers—two pieces of software that are free. Why? There’s real ROI to driving platform usage....
Google's Chrome vs. Microsoft's IE: How's that halo effect?

'Apple Is Not A Hardware Company' (AAPL, AMZN)

www.businessinsider.com
"Apple is not a hardware company," CEO Tim Cook just said at the Goldman Sachs Technology and Internet Conference in San Francisco. It was such an important point, he repeated himself: "Apple is not a hardware company." The topic, in a keynote interview, was Apple's gross margins, and whether they...
'Apple Is Not A Hardware Company' (AAPL, AMZN)

Kutcher and Gad dish on Jobs film, accuracy criticisms, justifying betrayal and Apple tech

thenextweb.com
The halo effect of the iPod has long been touted as an example of the way that Apple has dragged its customers into the desktop and laptop fold by way of its portable devices. For both Josh Gad and Ashton Kutcher, the stars of the Jobs biopic, this is very...
Kutcher and Gad dish on Jobs film, accuracy criticisms, justifying betrayal and Apple tech

What do Yelp and Twitter Have In Common?

gigaom.com
Earlier this morning I opened my laptop after a long break and learned that Yelp has gone public. Much like LinkedIn and Pandora, it is one of those early Web 2.0 companies that has found its way into the market, benefitting from the halo effect being cast by the forthcoming...
What do Yelp and Twitter Have In Common?

10 Principles For Not Killing Your Startup

www.readwriteweb.com
Everywhere you look these days, people are attempting to start innovative businesses and nonprofits, working on putting team, product and financing together, and generally trying to change the world - or, at least, their world - through entrepreneurship. Meanwhile, I strongly suspect that the mortality rate of tech startups is...
10 Principles For Not Killing Your Startup

Apple courts China with Sina Weibo, Baidu, Youku and more integrated in Mountain Lion

thenextweb.com
With all of the announcements surrounding Apple’s new OS X Mountain Lion beta today, it’s easy to overlook the signs of how aggressively Apple is pursuing the Chinese market. On its Mountain Lion preview page, there is a whole section dedicated to all new features for the Chinese user of...
Apple courts China with Sina Weibo, Baidu, Youku and more integrated in Mountain Lion

Samsung and Apple Continue to Dominate Smartphone Market, But iOS Market Share Falls

www.macrumors.com
Gartner's quarterly Market Share Analysis: Mobile Phones, Worldwide report shows that Samsung and Apple continue to dominate the smartphone market, with more than 52% of the market between them, but that Android's market share grew dramatically year-on-year while iOS saw a decline. Samsung's Q4 2012 smartphone sales totalled 64.5 million...
Samsung and Apple Continue to Dominate Smartphone Market, But iOS Market Share Falls

Boot up: Facebook's next phone, BlackBerry R10?, RPS on sexism and more

www.guardian.co.uk
Plus Z10 v Xperia Z, why Bitcoin isn't a currrency (but is a medium of exchange), Microsoft hits at Facebook and moreA burst of 10 links for you to chew over, as picked by the Technology teamHome turf >> Apple OutsiderMatt Drance (who used to work at Apple): While the...
Boot up: Facebook's next phone, BlackBerry R10?, RPS on sexism and more

Halo effect helps Apple sell 4 million Macs in Q3

news.cnet.com
Company said helped by halo effect drawing in first-time Apple buyers. [Read more]...
Halo effect helps Apple sell 4 million Macs in Q3

Netflix Says Less Than 8,000 People 'Gamed' its Free Trials To Watch House Of Cards

techcrunch.com
Netflix released its first quarter earnings report today, and the company saw another period of strong growth, adding over three million streaming members, bringing its total to 36 million. Domestically, Netflix saw two million new streaming members, which was relatively equal compared to last quarter and up from 1.74 million...
Netflix Says Less Than 8,000 People 'Gamed' its Free Trials To Watch House Of Cards

Netflix's Big, HBO-Inspired, 10-Year Bet On Original Content

www.fastcompany.com
The pilot episode of a new television series can send it rocketing toward ratings success, renewal, and eventual syndication, or plummeting toward cancelation. But in the world of Internet TV, says Netflix, "don't expect overnight results." That's the message the company sent yesterday while announcing its quarterly financial results. On...
Netflix's Big, HBO-Inspired, 10-Year Bet On Original Content

Apple CEO: 'Huge opportunity' for iPads to replace Windows PCs

www.geekwire.com
Earlier today Apple reported a sharp increase in iPad sales for the holiday quarter, a stark contrast with the declining trends for Windows PCs and also Apple Macs. On a conference call with analysts following the results, Apple CEO Tim Cook was asked about the trends, and he made it...
Apple CEO: 'Huge opportunity' for iPads to replace Windows PCs
Mobixa: Sell your phone for mo' money, no problems

Tim Cook: Sales In China Were $13B Last Year

techcrunch.com
Apple CEO Tim Cook is onstage today at the Goldman Sachs Technology & Internet Conference in San Francisco to talk about Apple’s unbelievable first quarter of this year. Apple is red hot right now, and MG pointed out that Apple’s $13.1 billion profits in Q1 was equal to their revenue...
Tim Cook: Sales In China Were $13B Last Year

How Making Your App (Temporarily) Free Can Make You Stacks Of Cash

www.fastcompany.com
As Roger Sterling once remarked--99 cents, someone thought of that. But nothing beats zero. Epic Games recently decided to make one of its headline iOS game app Infinity Blade free. Not huge news, that, since it previously only cost $0.99. But as the Wall Street Journal noted, the decision...
How Making Your App (Temporarily) Free Can Make You Stacks Of Cash

Apple CEO Tim Cook to speak at Goldman Sachs Technology and Internet Conference tomorrow, Feb 12th

thenextweb.com
Apple CEO Tim Cook will speak at the Goldman Sachs Technology and Internet Conference for the second year in a row. Cook spoke a year ago at the conference and made a number of interesting statements about the tablet market, Apple’s growth and its worker responsibility policies. Apple will present...
Apple CEO Tim Cook to speak at Goldman Sachs Technology and Internet Conference tomorrow, Feb 12th

Thanks to iOS halo, Apple sells 4.9M Macs in Q4 2012, up 1% year-over-year

thenextweb.com
Apple has announced that it has sold 4.9M Macs in its fiscal Q4 2012, contributing to $XB in revenue for the company. This number indicates a X1% increase year over year for Mac sales. Analysts expected Apple to ship 1.5M Mac desktops and 3.6M laptops in Q4. Last quarter, Apple sold 4M Macs total,...
Thanks to iOS halo, Apple sells 4.9M Macs in Q4 2012, up 1% year-over-year

Is the new Office more important to Microsoft than Windows 8?

news.cnet.com
With the latest Office on deck, Microsoft aims to create its own business tech halo effect even if the enterprise uptake for Windows 8 is slow. [Read more]...
Is the new Office more important to Microsoft than Windows 8?

Microsoft's new Office: More strategic than Windows 8?

www.zdnet.com
With the latest Office on deck, Microsoft aims to create its own business tech halo effect even if the enterprise uptake for Windows 8 is slow....
Microsoft's new Office: More strategic than Windows 8?

Apple Has Brought The Jobs Back To America, Just Not The Ones We Asked For

pandodaily.com
A report was published yesterday that claimed that the “app economy” has created 466,000 jobs in the last few years. For those that don’t know, the app economy includes the people who develop the applications, the people who help those people, and the support people behind it all. Whether it...
Apple Has Brought The Jobs Back To America, Just Not The Ones We Asked For

Apple’s Call Brings Insights, From China To Appliances

blogs.wsj.com
Apple Inc.’s upside surprises Tuesday showed once again that Wall Street investors and analysts don’t necessarily see the whole picture of the company’s business. The gadget maker’s shares have risen 9.2% Wednesday to $611.52 after Apple said its profits nearly doubled to $11.6 billion in its second quarter, bolstered largely...
Apple’s Call Brings Insights, From China To Appliances

iPad Mini Rumors Reach Fever Pitch, Devices Show Up In Web Logs

www.fastcompany.com
Plenty of people think an iPad mini is a great idea. By bringing it to market now Apple would be able to leverage the halo effect of its existing market-leading device to compete with a slew of peer tablets from Google, Amazon, Samsung, and Microsoft--probably winning another battle in the...
iPad Mini Rumors Reach Fever Pitch, Devices Show Up In Web Logs

Kickstarter: We Don't Have Anything Against Celebrity Projects (cc Zach Braff)

allthingsd.com
The founders of Kickstarter today rallied behind celebrities who have been criticized for hijacking their open platform to serve a more privileged cause. Why does Zach Braff need Kickstarter’s sympathy? Because the crowdfunding platform is beloved as a site that can turn independent passion projects into reality when fueled by...
Kickstarter: We Don't Have Anything Against Celebrity Projects (cc Zach Braff)

Charles Wolf: Don't Forget The Mac

www.businessweek.com
With all the attention around Apple focused on the growth of the iPhone and handicapping the potential fortunes of the forthcoming iPad, Charles Wolf, analyst at Needham and Co. in New York reminds us that Apple's Mac business is not only still strong, but getting stronger. In his latest "Wolf...
Charles Wolf: Don't Forget The Mac

Apple CEO: Don't Fear Cannibalization, Embrace It

allthingsd.com
Better to eat your own than have your own eaten by others. That’s Apple’s philosophy on product cannibalization as related by Tim Cook during the company’s first-quarter earnings report. “I see cannibalization as a huge opportunity for us,” Cook said Wednesday. “Our core philosophy is to never fear cannibalization. If...
Apple CEO: Don't Fear Cannibalization, Embrace It
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