ipsos

ipsos

If You're Gunning For An iPad On Black Friday, Prepare To Be Disappointed

Reuters Survey Paints Picture Of A Facebook Backlash

marketingland.com
Facebook’s recent IPO has led to legal troubles at the financial/markets level, and there are signs, too, that it’s also having a negative effect on the site’s regular users. A new study shared today by Reuters/Ipsos paints a picture of the user backlash related to... Please visit Marketing Land for...
Reuters Survey Paints Picture Of A Facebook Backlash

Microsoft rolls out browser ballot

www.guardian.co.uk
It's probably not a "phishing attack": Microsoft Windows users in Europe are now starting to get a screen that offers them a choice of web browsers, as a result of an anti-trust settlement with the European Commission.Up to 200m Windows PC users in Europe will be presented with a "Web...
Microsoft rolls out browser ballot

Microsoft says Office-Yammer integration will combat corporate wariness of social tools

www.geekwire.com
Social tools make it possible for workers to communicate and collaborate in all sorts of new ways, but is all that virtual gabbing making people more or less productive? A new study commissioned by Microsoft finds employers and workers divided on the topic. More than 30 percent of companies are reluctant...
Microsoft says Office-Yammer integration will combat corporate wariness of social tools

Facebook's New Pages Feed Corrals Brands -- And Gives Brand-Fatigued Users Some Space

readwrite.com
It might not be enough to keep Mark Cuban from jumping ship, but a new Facebook feature aims to put brands front and center -- sort of. The company just rolled out a special "Pages only" feed, where brands are on full display without letting any of those pesky Facebook...
Facebook's New Pages Feed Corrals Brands -- And Gives Brand-Fatigued Users Some Space

Microsoft Research: 4 habits of the multi-screen viewer

www.geekwire.com
Nowadays, with all the gadgets available to us, multi-tasking with multiple devices has become a regularity. While watching the game on TV, we’ll Tweet about it on our smartphone. When shopping on our PCs, we might use a tablet to find reviews. And if we have more questions about...
Microsoft Research: 4 habits of the multi-screen viewer

Maybe Internet Polls Aren't So Bad After All

www.techdirt.com
Many people seem to assume that any internet-based poll is, inherently, unreliable as compared to other polling methods. However, Nate Silver has taken a look at how a variety of polls fared in the 2012 Presidential election and found that many of the internet polls did quite well, outperforming other...
Maybe Internet Polls Aren't So Bad After All

Idiot users still intentionally opening, clicking on spam

arstechnica.com
Internet users are still opening their spam e-mail with abandon and clicking the links and/or opening the attachments within. These are the latest findings from the Ipsos Messaging Anti-Abuse Working Group (MAAWG), which found once again that people continue to practice poor e-mail habits despite awareness of the consequences....
Idiot users still intentionally opening, clicking on spam
Google’s Mobile Sales Head: US Smartphone Ownership Grew 7% Last Year — Plus, Predictions

6 Reasons You Shouldn't Waste Money On A Smartphone

www.businessinsider.com
Smartphones are taking over the cellphone market. In the first quarter of 2012, 44 percent of the U.S. population had smartphones, according to research by Google and Ipsos MediaCT released in May 2012. Are smartphone holdouts behind-the-times Luddites, or are there actually good reasons to resist the siren song of...
6 Reasons You Shouldn't Waste Money On A Smartphone

Etsy updates iPhone app, reports 1 in 4 visits comes from mobile

gigaom.com
As Etsy‘s mobile traffic continues to grow, the marketplace for handmade goods on Tuesday rolled out an updated iPhone app that offers sellers new tools and is available in four foreign languages. Anticipating a busy holiday season, the Brooklyn-based company added a feature allowing sellers to upload new items from...
Etsy updates iPhone app, reports 1 in 4 visits comes from mobile
If Content Is King, Multiscreen Is The Queen, Says New Google Study

Realeyes raises $3.2m in funding to boost its 'Google Analytics for Emotions' product

thenextweb.com
Realeyes, a Boston, Massachusetts-based technology company that uses ‘computer vision’ to read people’s faces and to measure what emotions they’re feeling, has secured $3.2 million in funding. The round brings its total capital raised to $4.6 million. What its technology does, on a very basic level, is measure facial expressions...
Realeyes raises $3.2m in funding to boost its 'Google Analytics for Emotions' product

Where Young Facebook Refugees Are Going Next

www.fastcompany.com
The question isn't about why teens are leaving Facebook; it's about where they're going instead. We've known for a while that teenagers have been edging away from Facebook. Heck, even Facebook has admitted as much: "We believe that some of our users, particularly our younger users, are aware of...
Where Young Facebook Refugees Are Going Next

Microsoft says social tools help foster productivity, but many disagree

www.pcworld.com
New research released by Microsoft on Tuesday dives into raging debate of whether social tools like Twitter, Microsoft Lync, and Facebook belong in the business realm. Do they enable employees to become more productive, or are they distractions that should be limited in the workplace? The answer, it seems,...
Microsoft says social tools help foster productivity, but many disagree

Microsoft is cooler than it used to be, say half of those polled

news.cnet.com
Half of the people between 18 and 29 polled by Reuters/Ipsos said the company is cooler now. [Read more]...
Microsoft is cooler than it used to be, say half of those polled
Women Collaborating With Social Media More Than Men [Infographic]

Google's new GetMo scheme aims to get more UK businesses mobile

www.guardian.co.uk
Offering tools to see how existing sites look on phones, and tips on building a better mobile presenceGoogle wants British businesses to put more thought into their mobile web strategies, and has launched a UK scheme called GetMo to encourage them.The GetMo website offers a tool for companies to see...
Google's new GetMo scheme aims to get more UK businesses mobile

IAB UK Study: Interactivity Key With Tablet Ads

marketingland.com
Consumers respond better to tablet ads that are interactive, but, so far, marketers are letting them down. That’s the conclusion of a new study released by the Internet Advertising Bureau UK, and conducted by Ipsos in partnership with Renault and their agency, Publicis. “There is a clear... Please visit Marketing...
IAB UK Study: Interactivity Key With Tablet Ads

Third of Facebook users spend less time on site

news.cnet.com
A full 34 percent of Facebook users spend less time on the site than they did six months ago, says a poll by Reuters and Ipsos. [Read more]...
Third of Facebook users spend less time on site
Multi-screen mania: how our devices work together

Social Monitoring Service Brandwatch Raises $6 Million To Expand In US

techcrunch.com
Social media monitoring platform Brandwatch has raised $6 million from Nauta Capital and current shareholders, including PR distribution company Gorkana Group. Brandwatch’s system reads and summarises what’s being said on the web about brands, people and products against defined keywords. The brands can then respond, but also analyse trends, campaigns...
Social Monitoring Service Brandwatch Raises $6 Million To Expand In US
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