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What You Need To Know About Mobile Behavior

www.businessinsider.com
Mobile Insights is a daily newsletter from BI Intelligence delivered first thing every morning exclusively to BI Intelligence subscribers. Sign up for a free trial of BI Intelligence today. What You Need To Know About Mobile Search Behavior (SurveyMonkey / iAcquire via Blogtreprenuer)Survey Monkey and digital marketing agency iAcquire recently joined forces to determine holistic Internet...
What You Need To Know About Mobile Behavior

Announcing the AllTwitter Marketing Bible, Inside Network's Newest Marketing Resource

www.insidemobileapps.com
Every marketer uses Twitter to engage with customers. But there’s more to a successful campaign than simply gaining new followers and increasing your number of tweets. That’s why we’re thrilled to announce the newest addition to the Inside Network product family: the AllTwitter Marketing Bible. Whether you’re a first-time user of...
Announcing the AllTwitter Marketing Bible, Inside Network's Newest Marketing Resource

10 brilliant and barmy Twitter accounts you should know about

thenextweb.com
If you’re not a total celeb-nut, marketer, news junkie or sports fan, it can be difficult to grasp what Twitter is all about when you first jump on board. It took me long enough to properly get into it, and even now I’d hardly call myself a power-user. But Twitter...
10 brilliant and barmy Twitter accounts you should know about

Are You Leaving Potential Email Subscribers On The Table?

marketingland.com
If you’re an experienced marketer, you probably have some tried and true techniques for getting more email subscribers. But you may be leaving many potential new subscribers on the table. How can you ensure you’re accomplishing everything that’s possible? Go beyond the tried and... Please visit Marketing Land for the...
Are You Leaving Potential Email Subscribers On The Table?

AudienceScience slashes 33 jobs, plans to close ad network

www.geekwire.com
AudienceScience, a global digital marketing company with offices in Bellevue, is closing its ad network business effective Dec. 1 so the company can focus solely on the AudienceScience Gateway, its global SaaS-platform for marketers. The end of the ad business resulted in the eliminated of 33 sales and marketing jobs among...
AudienceScience slashes 33 jobs, plans to close ad network
With Pinterest integration, Viralheat lets marketers monitor pins

Are You Boring Yourself With Your Search Marketing?

marketingland.com
If you count yourself as a performance marketer, chances are search has been in your wheelhouse for a while. It’s a go-to for you, and you are wise enough to know that, along with the rest of your mix — and hopefully you have one — you can employ search...
Are You Boring Yourself With Your Search Marketing?

Four Steps To Create The Foundation For Social SEO

searchengineland.com
With the intersection of Social and SEO happening at a rapid pace, now is the time when you need to lay the groundwork in your social campaign to capture SEO value. As a B2B marketer, one of the key benefits to your social campaign is in its ability to help...
Four Steps To Create The Foundation For Social SEO

Ideas To Cover Your Entire Inventory In Paid Search

searchengineland.com
While it might be the simplest way to drive more impressions, any savvy search marketer (and particularly those in the retail sector) in should be aware that leveraging broad match type is far from the only possibility to scale your PPC program. There are plenty of other options out there...
Ideas To Cover Your Entire Inventory In Paid Search

Four Steps To Building A Powerful SEO Brain Trust

searchengineland.com
To the B2B marketer, few channels are as effective in driving results as a well-crafted SEO program. Whether the needs are lead generation, thought leadership, or competitive differentiation and brand engagement, organic results are the largest overall driver of traffic to websites according to... Please visit Search Engine Land for...
Four Steps To Building A Powerful SEO Brain Trust
Google gets into market research, turns online surveys into paywall replacements
Facebook Ads Manager add-on helps marketers get more bang for their buck

Five “Old School” Tactics That Could Ruin Your Sales Page

www.copyblogger.com
Despise long sales letters, yellow highlighters and blood-red, hype-laden headlines? These tried and true copywriting tactics are proven winners at converting “cold” traffic into paying customers – and $10,000-a-page copywriters use them without hesitation because they appeal to the baser instincts of the easily swayed. They may be embarrassing...
Five “Old School” Tactics That Could Ruin Your Sales Page

Meet the man who makes six figures a quarter just from using Twitter

thenextweb.com
For anyone who is semi-active on Twitter, the chances are they have been followed, retweeted or received a direct message from someone who calls him or herself a ‘social media guru’. The characteristics are always the same: countless thousands of followers, which almost exactly mirror the number of people the...
Meet the man who makes six figures a quarter just from using Twitter
Facebook Is Quietly Ramping Up A Product That 'Kills Us' Says Yahoo Source (FB, YHOO)

If any of you non-Nashvillians have ever wondered why [meta]marketer is based in Nashville, allow us to explain: http://ow.ly/1u4K5

metamarketer.com
If any of you non-Nashvillians have ever wondered why [meta]marketer is based in Nashville, allow us to explain: http://ow.ly/1u4K5

Business Development In Silicon Valley Is Now API-Centric, Not People-Centric

www.businessinsider.com
The rise of the Growth HackerThe new job title of “Growth Hacker” is integrating itself into Silicon Valley’s culture, emphasizing that coding and technical chops are now an essential part of being a great marketer. Growth hackers are a hybrid of marketer and coder, one who looks at the traditional...
Business Development In Silicon Valley Is Now API-Centric, Not People-Centric
Google Slaps $100M Golden Handcuffs On Wildfire To Retain Employees After $350M Acquisition

Privacy group wants FTC to examine Facebook-Datalogix partnership

www.pcworld.com
The U.S. Federal Trade Commission should analyze Facebook's relationship with a data marketer to ensure it doesn't violate the social networking site's recently approved settlement, the Electronic Privacy Information Center said Monday. Facebook is working with Datalogix, a company based in Colorado that specializes in collecting data from retailers...
Privacy group wants FTC to examine Facebook-Datalogix partnership

Google announces tracking for iOS app downloads with AdWords

www.insidemobileapps.com
Google announced today marketers and advertisers can now track iOS app downloads driven by AdWords in-app display campaigns. The Mountain View, Calif.-headquartered corporation added similar tracking functionality for Android apps back in April. Mobile app marketers can enable iOS app download tracking by creating a single code snippet in their...
Google announces tracking for iOS app downloads with AdWords

Social Media Is a Traffic Source, Not a Toy

blog.hubspot.com
A new report from TechCrunch shows that Facebook drives 44 percent of social sharing on the web. What can internet marketers learn from this?          In the past, online marketers simply had to execute a solid SEO strategy or hire an agency to do the work for them. Today, it's not so...
Social Media Is a Traffic Source, Not a Toy
There's high trust in clean power despite the negative headlines

Mobile app downloads surged 33 percent after iPhone 5 launch

venturebeat.com
The iPhone 5 was good for the app economy. Mobile app marketer Fiksu said that mobile app downloads surged 33 percent in October after the Sept. 21 arrival of the Apple iPhone 5. Users began organically searching for new apps, and that help drive down mobile marketing costs in...
Mobile app downloads surged 33 percent after iPhone 5 launch

How to Hide Posts on a Facebook Fan Page

www.readwriteweb.com
If you manage a Facebook fan page, you've probably experienced the tricky experience of navigating through user posts. Fans of the page post like mad. Then you go back to see this strange onslaught of posts. It's too late to delete any of them - plus, you don't want to...
How to Hide Posts on a Facebook Fan Page

Social Media Tactics Still Learning to Play Well With Others

www.marketingpilgrim.com
Social media is on the front of every marketer’s mind (or at least it seems that way) but it still gets the treatment normally reserved for those who don’t quite fit in. In other words, while there is tremendous value in social media it is still a tough road...
Social Media Tactics Still Learning to Play Well With Others

Virgin Group Unveils Tech Support Service, Which Is Funny Because Virgin Atlantic’s Website Still Doesn’t Work

www.betabeat.com
A Space Age airline with a Dark Ages reservation system. We reported on Virgin America's technical difficulties back in November, after a switch to a new reservation system left some users out on the tarmac. Customers encountered weird glitches when they tried to view their accounts or book a flight,...
Virgin Group Unveils Tech Support Service, Which Is Funny Because Virgin Atlantic’s Website Still Doesn’t Work

10 Simple Tips For Effective Mobile SEO

searchengineland.com
There is little doubt that mobile search is the hot topic in the SEO world at the moment. Some brands are now finding that more than 30 percent of all searches come from mobile devices, according to Mobile Marketer. It’s fair to say that mobile search is quickly moving out...
10 Simple Tips For Effective Mobile SEO

Twitter’s @anywhere and Why it May Be Too Techie for Their Audience

staynalive.com
In just one day, we’ll all be sitting in front of Ev Williams and Biz Stone as they announce Twitter’s new Facebook Connect competitor, @anywhere.  This is Twitter’s big statement in the developer ecosystem, stating that they are shifting from a script and backend-focused model of developer integration, to a...
Twitter’s @anywhere and Why it May Be Too Techie for Their Audience

Facebook acquires talent behind brand marketer Momentus Media

www.insidefacebook.com
Facebook “acq-hired” a co-founder of viral brand marketing agency Momentus Media, which was behind campaigns for Levi’s, LMFAO and Taio Cruz. Chris Turitzin will be joining the Facebook growth, engagement and mobile team while Momentus itself continues on under co-founder Carina Koo. The social network approached Momentus Media a few...
Facebook acquires talent behind brand marketer Momentus Media

3 Mobile Trends Every Search Marketer Must Know

searchengineland.com
When I last blogged about mobile trends in 2011, I had predicted that mobile, i.e., smartphone + tablet traffic would be 10% of all paid search traffic by the end of 2011. I had also predicted that mobile traffic would be between 16-22% of all traffic. It turns out, at...
3 Mobile Trends Every Search Marketer Must Know
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