marketing power

marketing power

The time is right for Amazon to ‘do a Kindle’ on the TV industry with its own set-top box

thenextweb.com
Amazon has big ambitions in the TV content business. At the MIPTV conference in Cannes, France recently, I sat through what was basically a half-hour sales pitch to the TV industry from Amazon VP Anthony Bay, extolling the virtues of Amazon Instant Video in the US and its LoveFilm service...
The time is right for Amazon to ‘do a Kindle’ on the TV industry with its own set-top box
YouTube Launches 'American Idol' Search For The Best Teachers
BII MOBILE INSIGHTS: These Mobile Marketing Stats Will Blow Your Mind

Harnessing the marketing power of female bloggers: A reckoning force on social web

venturebeat.com
This sponsored post is produced by Sverve. Today’s online media is delivering more than just information.  It’s fostering inspiration that affects purchasing decisions and brand perceptions.  Documented research shows that blogs are not only the most trusted online source of information for other bloggers but also for the general population.  Bloggers,...
Harnessing the marketing power of female bloggers: A reckoning force on social web

Now That Google Has Cloned It, What’s Next For Dropbox?

techcrunch.com
Google finally launched its long-rumored Google Drive online storage service today. This was probably one of Google’s worse-kept secrets, so the launch itself wasn’t much of a surprise to anyone – least of all Dropbox, which – until today – was pretty much synonymous with online storage for documents. If...
Now That Google Has Cloned It, What’s Next For Dropbox?

Samsung confirms Malaysian airport theft of 1,400 Galaxy Note IIs worth $1m

thenextweb.com
Samsung’s new Galaxy 2 smartphone is a hot item, and a recent theft in Malaysia now has 1,400 units hot as in contraband. The company has confirmed that a $1 million load of the just-released phablet was stolen from an airport in Kuala Lumpur, The Chosun Ilbo reports. The theft...
Samsung confirms Malaysian airport theft of 1,400 Galaxy Note IIs worth $1m

Google Now Lets Businesses Rent Chromebooks For $30 Per Month

techcrunch.com
Google now lets companies rent Chromebooks for $30 per month and Chromeboxes for $25 per month. There are no long-term contracts to sign and rentals are always month-to-month (with the monthly price dropping steadily after the first twelve months). To offer this service, Google has partnered with CIT, a company...
Google Now Lets Businesses Rent Chromebooks For $30 Per Month
A hacker's guide to throwing a kick-ass party, part 2

Verizon’s spectrum grab hits a brick wall

www.extremetech.com
Verizon Wireless is not going to get the spectrum it is looking for from the cable companies easily. Opponents are turning up the heat, and in a combined statement have called on the FCC to suspend its review of Verizon’s $3.9 billion acquisition of AWS spectrum.T-Mobile USA, Sprint, DirecTV, and...
Verizon’s spectrum grab hits a brick wall

Strategy Analytics: Android grabbed 43% of smartphone profits in Q1 2013, 95% of which belonged to Samsung

thenextweb.com
With Google I/O 2013 just an hour away, where the company is widely expected to announce Android 4.3, there comes a stark reminder that the mobile platform may be first in market share, but it is still second in profits to iOS. The Android platform accounted for 43 percent share...
Strategy Analytics: Android grabbed 43% of smartphone profits in Q1 2013, 95% of which belonged to Samsung

The Power And Weakness That Come With Being The Default

techcrunch.com
Facebook had its big coming-out party for mobile on Wednesday, and its Home launcher will soon start shipping exclusively on an HTC device. This is the social network’s first crack at being the default experience on any device. Until now, using Facebook has been a completely optional and background experience,...
The Power And Weakness That Come With Being The Default

Zynga buys Draw Something maker OMGPOP, will soon own everyone and everything

arstechnica.com
Four weeks ago, only people who follow and play social games pretty closely had heard of New-York-based developer OMGPOP. Today, over 35 million people have downloaded the company's asynchronous art-guessing game Draw Something, and the company has attracted a Zynga buyout offer that AllThingsD is reporting is worth more...
Zynga buys Draw Something maker OMGPOP, will soon own everyone and everything
Samsung Galaxy S4 review

Jolicloud Relaunches its Cloud OS, Now Built on Chrome

www.readwriteweb.com
Jolicloud, one of the original standouts in the field of cloud-based operating systems, has just released their new Chrome-based web application platform as promised earlier this month. The company's operating system now features 600+ web apps, a faster browsing experience and HTML5 support, notes a company blog post. The switch...
Jolicloud Relaunches its Cloud OS, Now Built on Chrome

Attack of the apps: Popular smartphone games go offline, ready for a Christmas tree near you

thenextweb.com
On a recent visit to Target in the US, the marketing power of the mobile app ecosystem was in full force. Only, it wasn’t in the electronics section. Mobile game makers have been porting their games back to traditional physical methods, and now they’re taking on some of the classic board...
Attack of the apps: Popular smartphone games go offline, ready for a Christmas tree near you

With ExactTarget Acquisition, Salesforce.com Has Spent Close To $3.5 Billion To Get Into The Chief Marketing Officer's Suite

techcrunch.com
Salesforce.com added more marketing power to its arsenal today with the purchase of ExactTarget for $2.5 billion. It is the company’s largest acquisition to date, second to Buddy Media, which it bought last year for $689 million. In 2011, the company purchased social-monitoring platform Radian6 for $276 million in cash...
With ExactTarget Acquisition, Salesforce.com Has Spent Close To $3.5 Billion To Get Into The Chief Marketing Officer's Suite

Gabuduck strikes up an iPad apps tune for children

www.guardian.co.uk
Startup is working with musicians to provide voice narration and music for young tablet usersMusic apps and children's apps are two of the most creative and innovative categories in modern-day app stores, but also two of the hardest to make money from. It's a brave company that looks to make...
Gabuduck strikes up an iPad apps tune for children

The best online ads of 2012 weren't ads

pandodaily.com
It was a hell of a year for the online ad biz: “Native” became a famous kind of advertising. We began measuring the multiplied marketing power of shared media. We vilified Facebook mercilessly for not being old-fashioned enough (i.e., not running enough “ads” to satisfy Wall Street), and we watched...
The best online ads of 2012 weren't ads

Connect the 'Dots:' How Betaworks Made Your New Favorite App

betabeat.com
This is Dots. (Photo: iTunes) Fling those dumb Angry Birds into oblivion already: there’s a new free replacement sitting in the iTunes App Store for your all time killing needs. Enter Dots, a minimalistic game that accentuates the speediness of your swiping skills by connecting as many same-colored dots as possible in...
Connect the 'Dots:' How Betaworks Made Your New Favorite App
× Just a test of the new info bar. What do you think?