media acquisition

media acquisition

Switched On: You tell me it's the institution

www.engadget.com
Each week Ross Rubin contributes Switched On, a column about consumer technology. Apple rose to dominate sales of digital music by more or less mirroring the way consumers acquired music in the physical world -- that is, purchasing songs, but providing a greater degree of granularity. This worked well for...
Switched On: You tell me it's the institution
An $800M Buddy Media Acquisition Would Be Worth 8X Its Current Revenue

Buddy Media acquisition of Brighter Option results in new BuyBuddy ad platform

www.insidefacebook.com
Buddy Media today announced its new BuyBuddy platform for managing Facebook advertising campaigns. BuyBuddy is the result of the social media management software company’s acquisition of Facebook Ads API partner Brighter Option in February. Buddy Media has integrated the advertising product with its page management tools to create the type...
Buddy Media acquisition of Brighter Option results in new BuyBuddy ad platform

Salesforce Filings Show Details of Buddy Media Acquisition

allthingsd.com
Salesforce.com closed on its $745 million acquisition of Buddy Media in August. Today we got a detailed look at what it bought. According to new filings submitted by Salesforce to the US Securities and Exchange Commission, Buddy Media, the cloud-based social media marketing company, finished 2011 with $24.7 million in...
Salesforce Filings Show Details of Buddy Media Acquisition

Alphabird Acquires Digital Agency Volt Media To Expand Its Presence In Australia

techcrunch.com
Audience development startup Alphabird has made a number of acquisitions over the last few years, from social video platform Media Social to video distribution platform Castfire. Well add one more to the list: The company has also acquired Australian digital agency Volt Media to expand its presence there. The Volt...
Alphabird Acquires Digital Agency Volt Media To Expand Its Presence In Australia

Following New Details of Buddy Media Acquisition, Salesforce Lays Off Radian6 Employees

betabeat.com
Salesforce CEO Marc Benioff (Photo: Wikipedia) After rumors began swirling on Twitter about layoffs at Salesforce, the cloud-computing company confirmed to Business Insider that it has laid off a fair chunk of Radian6 employees. Salesforce says that less than 100 employees were impacted, but considering that Radian6 boasts only 320...
Following New Details of Buddy Media Acquisition, Salesforce Lays Off Radian6 Employees
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