Unbelievable. Is nothing sacred? The Next Web reports that Gandalf–an absolutely critical figure in most nerds’ adolescences, the motherfucking Merlin of the 20th century–has been pimped out to promote Microsoft’s line of Windows Phones: Microsoft has partnered with Wunderman to create new digital, press and outdoor materials, featuring Bilbo Baggins (played by...
I'm Gandalf, and this is my Windows Phone: Microsoft taps The Hobbit characters for new marketing campaign
Microsoft is set to step up its Windows Phone marketing campaign, building on its existing marketing featuring Gwen Stefani, Jay-Z and Jessica Alba, and tapping into The Hobbit franchise following a deal with Warner Bros. Marketing reports that Microsoft has partnered with Wunderman to create new digital, press and outdoor...
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