starcom mediavest

starcom mediavest

Twitter to launch automated ad exchange to let brands retarget you via tweets

Google Launches 'Enhanced Campaigns' To Manage Cross-Device Campaigns In AdWords

techcrunch.com
Google is rolling out a new AdWords system over the next few weeks called Enhanced Campaigns, which it’s pitching as a better way to advertise across multiple devices. As described in the announcement blog post and a conversation that I had with a Google spokesperson, the goal here is both to...
Google Launches 'Enhanced Campaigns' To Manage Cross-Device Campaigns In AdWords

Twitter Reads Your Mind On Black Friday

allthingsd.com
You may not be rioting at WalMart, but you are probably still spending part of Black Friday talking about things you are buying, will buy or would like to buy. Especially if you’re on Twitter. Because we love to talk about Black Friday on Twitter. And here’s a handy real-time,...
Twitter Reads Your Mind On Black Friday

Twitter Hires CBC's Kristine Stewart As Managing Director (And First Team Member) For Twitter Canada

techcrunch.com
Canadian broadcasting executive Kristine Stewart has been hired as the first hire and managing director for Twitter Canada. The announcement was just tweeted by Adam Bain, Twitter’s president of global revenue, who also noted that Twitter is now hiring in Toronto. Stewart is leaving her position as executive vice president...
Twitter Hires CBC's Kristine Stewart As Managing Director (And First Team Member) For Twitter Canada
× Just a test of the new info bar. What do you think?